Technical Communication

ISBN-10: 0312485972

ISBN-13: 9780312485979

Edition: 9th 2009

Authors: Mike Markel
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Book details

List price: $99.99
Edition: 9th
Copyright year: 2009
Publisher: Bedford/Saint Martin's
Publication date: 2/3/2009
Binding: Paperback
Pages: 704
Size: 8.00" wide x 9.25" long x 0.75" tall
Weight: 2.794
Language: English

Preface for Instructors
Preface for Writers
Understanding the Technical Communication Environment
Introduction to Technical Communication
What is Technical Communication?
Who Produces Technical Documents?
Technical Communication and Your Career
Characteristics of Technical Documents
Addresses Particular Readers
Helps Readers Solve Problems
Reflects an Organization's Goals and Culture
Is Produced Collaboratively
Uses Design to Increase Readability
Consistes of Words or Graphics or Both
Interactive Sample Document: Studying How Technical Communication Combines Words and Graphics
A Look at Three Sample Documents
Measures of Excellence in Technical Communication
Honesty
Clarity
Accuracy
Comprehensiveness
Accessibility
Conciseness
Professional Appearance
Correctness
Exercises
Judging Entries in a Technical Communication Competition
Understanding Ethical and Legal Considerations
A Brief Introduction to Ethics
Your Ethical Obligations
Obligations to Your Employer
Obligations to the Public
Obligations to the Environment
Your Legal Obligations
Copyright Law
Guidelines: Determining Fair use
Guidelines: Dealing with Copyright Questions
Ethics Note: Distinguishing Plagiarism from Acceptable Re-Use of Information
Trademark Law
Guidelines: Protecting Trademarks
Contract Law
Liability Law
Guidelines: Abiding by Liability Laws
The Role of Corporate Culture in Ethical and Legal Conduct
Interactive Sample Document: Dealing with Copyright Questions
Communicating Ethically Across Cultures
Communicating with Cultures with Different Ethical Beliefs
Communicating with Cultures with Different Laws
Principles for Ethical Communication
Abide by Relevant Laws
Abide by the Appropriate Professional Code of Conduct
Take Advantage of Your Employer's Ethics Resources
Tell the Truth
Don't Mislead Your Readers
Use Design to Highlight Important Ethical and Legal Information
Be Clear
Avoid Discriminatory Language
Acknowledge Assistance from Others
Writer's Checklist
Exercises
Playing the Name Game
Writing Technical Documents
Planning
Analyzing Your Audience
Analyzing Your Purpose
Generating Ideas About Your Subject
Researching Additional Information
Organizing and Outlining Your Document
Tech Tip: How to Use Outliine View
Selecting an Application, a Design, and a Delivery Method
Devising a Schedule and a Budget
Drafting
Guidelines: Drafting Effectively
Using Templates
Tech Tip: How to Modify Templates
Interactive Sample Document: Analyzing a Code of Conduct
Using Styles
Tech Tip: How to Use the Styles Group
Revising
Studying the Draft by Yourself
Seeking Help from Others
Ethics Note: Acknowledge Reviewers Responsibly
Editing
Proofreading
Writer's Checklist
Exercises
Using Revision Software Effectively
Writing Collaboratively
Advantages and Disadvantages of Collaboration
Advantages of Collaboration
Disadvantages of Collaboration
Managing Projects
Guidelines: Managing Your Project
Conducting Meetings
Listening Effectively
Guidelines: Listening Effectively
Setting Your Group's Agenda
Guidelines: Setting Your Agenda
Ethics Note: Pulling Your Weight on Collaborative Projects
Conducting Efficient Face-to-Face Meetings
Communicating Diplomatically
Guidelines: Communicating Diplomatically
Critiquing a Group Member's Work
Guidelines: Critiquing a Colleague's Work
Using Electronic Tools in Collaboration
Using the Comment, Revision, and Highlighting Features on a Word Processor
Tech Tip: How to Use the Review Tab
Interactive Sample Document: Critiquing a Draft Clearly and Diplomatically
Using Groupware
Using Videoconferencing Technology
Guidelines: Participating in a Videoconference
Gender and Collaboration
Culture and Collaboration
Collaborator's Checklist
Exercises
Handling Interpersonal Conflict
Planning the Document
Analyzing Your Audience and Purpose
Determining the Important Characteristics of Your Audience
Who Are Your Readers?
Why is Your Audience Reading Your Document?
What Are Your Readers' Attitudes and Expectations?
How Will Your Readers Use Your Document?
Techniques for Learning about an Audience
Tallying What You Do and Do Not Already Know about Your Audience
Interviewing People
Searching for Information on the Internet
Reading Documents Your Readers Have Written
Applying What You Have Learned about Your Audience
Communicating Across Cultures
Understanding the Cultural Variables "On the Surface"
Understanding the Cultural Variables "Beneath the Surface"
Considering Cultural Variables as You Write
Guidelines: Writing for Readers from Other Cultures
Ethics Note: Meeting Your Readers' Needs Responsibly
Interactive Sample Document: Examining Cultural Variables in a Business Letter
Using Graphics and Design for Multicultural Readers
Using an Audience Profile Sheet
Writing for Multiple Audiences
Determining Your Purpose
Gaining Management's Approval
Revising Information for a New Audience and Purpose
Writer's Checklist
Exercises
Planning an Apology to a Customer from the People's Republic of China
Researching Your Subject
Understanding the Differences Between Academic and Workplace Research
Understanding the Research Process
Choosing Appropriate Research Methods
Guidelines: Researching a Topic
Conducting Secondary Research
Understanding the Research Media
Using Basic Research Tools
Researching Government Information
Using Web 2.0 Resources
Evaluating the Information
Guidelines: Evaluating Print and Online Sources
Interactive Sample Document: Evaluating Information from the Internet
Conducting Primary Research
Observations and Demonstrations
Inspections
Experiments
Field Research
Interviews
Guidelines: Conducting an Interview
Inquiry letters or E-mails
Questionnaires
Guidelines: Reporting and Analyzing Data Honestly
Writer's Checklist
Exercises
Choosing an Appropriate Primary Research Method
Organizing Your Information
Understanding Three Principles for Organizing Technical Information
Analyzing Your Audience and Purpose
Using Conventional Patterns o
Chronological
Guidelines: Organizing Information Chronologically
Spatial
Guidelines: Organizing Information Spatially
General to Specific
Guidelines: Organizing Information from General to Specific
More Important to Less Important
Guidelines: Organizing Information from More Important to Less Important
Comparison and Contrast
Guidelines: Organizing Information by Comparison and Contrast
Ethics Note: Comparing and Contrasting Fairly
Interactive Sample Documentl Comparing and Contrasting Honestly
Classification and Partition
Guidelines: Organizing Information by Classification and Partition
Problem-Methods-Solution
Guidelines: Organizing Information by Problem-Methods-Solution
Cause and Effect
Guidelines: Organizing Information by Cause and Effect
Writer's Checklist
Exercises
Organizing a Document
Developing and Testing the Verbal and Visual Information
Commuicating Persuasively
Considering the Context of Your Argument
Understanding Your Audience's Broader Goals
Working Within Constraints
Crafting a Persuasive Argument
Identifying the Elements of Your Argument
Using the Right Kinds of Evidence
Interactive Sample Document: Analyzing Evidence in Argument
Considering Opposing Viewpoints
Appealing to Emotions Responsibly
Deciding Where to Present the Claim
Avoiding Logical Fallacies
Presenting Yourself Effectively
Guidelines: Creating a Professional Persona
Using Graphics and Design as Persuasive Elements
Ethics Note: Seeming Honest versus Being Honest in Persuasive Writing
A Look at Several Persuasive Arguments
Writer's Checklist
Exercises
Being Persuasive about Privacy
Writing Coherent Documents
Writing Coherent Titles
Writing Coherent Headings
Guidelines: Revising Headings
Writing Coherent Lists
Writing Coherent Paragraphs
Structure Paragraphs Clearly
Ethics Note: Avoiding Burying Bad News in Paragraphs
Guidelines: Dividing Long Paragraphs
Use Coherence Devices Within and Between Paragraphs
Interactive Sample Document: Identifying the Elements of a Coherent Paragraph
Creating a Coherent Design
Using Headers and Footers to Enhance Coherence
Use Typeface to Enhance Coherence
Tech Tip: How to Use the Style Group
Writer's Checklist
Exercises
Writing Guidelines About Coherence
Writing Effective Sentences
Structuring Effective Sentences
Use Lists
Guidelines: Creating Effective Lists
Tech Tip: How to Create Bulleted and Numbered Lists
Emphasize New and Important Information
Choose an Appropriate Sentence Length
Focus on the "Real" Subject
Focus on the "Real" Verb
Use Parallel Structures
Use Modifiers Effectively
Choosing the Right Words and Phrases
Select an Appropriate Level of Formality
Be Clear and Specific
Ethics Note: Euphemisms and Truth Telling
Be Concise
Interactive Sample Document: Revising for Conciseness and Simplicity
Use Inoffensive Language
Guidelines: Avoiding Sexist Language
Guidelines: Using the People-First Approach
Understanding Simplified English for Nonnative Speakers
Preparing Text for Translation
Writer's Checklist
Exercises
Preparing Products for the Global Marketplace
Designing Documents and Web Sites
Goals of Document and Web Design
Understanding Design Principles
Proximity
Alignment
Repetition
Contrast
Planning the Design of Documents and Web Sites
Analyze Your Audience and Purpose
Determine Your Resources
Designing Documents
Size
Paper
Bindings
Accessing Tools
Tech Tip: How to Set Up Pages
Designing Pages
Guidelines: Understanding Learning Theory and Page Design
Page Layout
Columns
Tech Tip: How to Format Columns
Typography
Tech Tip: How to Format Fonts
Ethics Note: Using Type Sizes Responsibly
Tech Tip: How to Modify Line Spacing
Tech Tip: How To Modify Justification
Titles and Headings
Other Design Features
Tech Tip: How to Create Borders and Screens
Tech Tip: How to Create Text Boxes
Analyzing Some Page Designs
Interactive Sample Document: Analyzing a Page Design
Designing Web Sites
Create Informative Headers and Footers
Help Readers Navigate the Site
Guidelines: Making Your Site Easy to Navigate
Include Extra Features Your Readers Might Need
Design for Readers with Disabilities
Design for Multicultural Audiences
Ethics Note: Designing Legal and Honest Web Pages
Designing Web Pages
Aim for Simplicity
Guidelines: Designing a Simple Site
Make the Text Easy to Read and Understand
Guidelines: Designing Easy-to-Read Text
Create Clear, Informative Links
Guidelines: Writing Clear, Informative Links
Analyzing Some Web Pages
Writer's Checklist
Exercises
Designing a Report Template
Creating Graphics
The Functions of Graphics
Characteristics of an Effective Graphic
Ethics Note: Creating Honest Graphics
Guidelines: Integrating Graphics and Text
Understanding the Process of Creating Graphics
Planning Graphics
Creating Graphics
Tech Tip: How to Insert and Modify Graphics
Revising Graphics
Citing Graphics
Using Color Effectively
Choosing the Appropriate Kind of Graphic
Illustrating Numerical Information
Guidelines: Creating Effective Tables
Tech Tip: How to Use Tab Stops
Tech Tip: How to Create Tables
Tech Tip: How to Create Graphics in Excel
Guidelines: Creating Effective Bar Graphics
Tech Tip: How to Use Drawing Tools
Interactive Sample Document: Balancing Clarity and Drama in Graphics
Guidelines: Creating Effective Line Graphics
Guidelines: Creating Effective Pie Charts
Illustrating Logical Relationships
Illustrating Process Descriptions and Instructions
Illustrating Visual and Spatial Characteristics
Guidelines: Presenting Photographs Effectively
Tech Tip: How to Create Screen Shots
Showing Motion in Your Graphics
Creating Effective Graphics for Multicultural Readers
Writer's Checklist
Exercises
Evaluating Graphics Made in a Spreadsheet Program
Reviewing, Evaluating, and Testing Documents and Web Sites
Reviewing Documents and Web Sites
Revising
Editing
Guidelines: Editing the Draft
Proofreading
Conducting Usability Evaluations
Conducting Usability Tests
The Basic Principles of Usability Testing
Preparing for a Usability Test
Conducting a Usability Test
Interpreting and Reporting the Data from a Usability Test
Ethics Note: Understanding the Ethics of Informed Consent
Interactive Sample Document: Obtaining Informed Consent
Writer's Checklist
Exercises
Reviewing and Testing Documents
Learning Important Applications
Writing Letters, Memos, and E-mails
Understanding the Process for Writing Letters, Memos, and E-mails
Selecting a Type of Correspondence
Presenting Yourself Effectively in Correspondence
Use the Appropriate Level of Formality
Communicate Correctly
Project the "You" Attitude
Avoid Correspondence Clich�©s
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