Better Brochures, Catalogs and Mailing Pieces A Practical Guide with 178 Rules for More Effective Sales Pieces That Cost Less

Name: Better Brochures, Catalogs and Mailing Pieces A Practical Guide with 178 Rules for More Effective Sales Pieces That Cost Less
Price: 4.64 USD
Availability: InStock
ISBN: 9780312077310

ISBN-10: 0312077319

ISBN-13: 9780312077310

Edition: Revised

Authors: Jane Maas

List price: $8.95

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Description:

Everything you need to know to create Better Brochures, Catalogs and Mailing Pieces -The most important decision: positioning and strategy -The fifteen magic rules for better brochures -The layman's guide to better layouts -Ten ways to save money on production -Hotel brochures-fifteen secrets that fill rooms -How to attract more tourists -Promoting theme parks and attractions -What works best in college literature -Brochures to gain members, to advocate, to persuade, to sell -How to do more effective fund-raising literature -Catalogs that sell more-and cost less -How to make mailings more profitable

Book details

List price: $8.95
Publisher: St. Martin's Press
Publication date: 7/15/1984
Binding: Paperback
Pages: 128
Size: 5.75" wide x 8.50" long x 0.50" tall
Weight: 0.330