Will Schwalbe has worked in publishing (most recently as senior vice president and editor in chief of Hyperion Books); digital media, as the founder and CEO of Cookstr.com; and as a journalist, writing for various publications including The New York Times and the South China Morning Post. He is on the boards of Yale University Press and the Kingsborough Community College Foundation. He is the coauthor, with David Shipley, of Send: Why People Email So Badly and How to Do It Better. Find out more about The End of Your Life Book Club on www.theendofyourlifebookclub.comFollow Will on Twitter at twitter.com/willsch/ Friend Will on Facebook at facebook.com/will.schwalbeFollow Will on Pinterest at… pinterest.com/willschwalbe/