Free Ride How Digital Parasites Are Destroying the Culture Business, and How the Culture Business Can Fight Back

ISBN-10: 0307739775

ISBN-13: 9780307739773

Edition: N/A

Authors: Robert Levine

List price: $19.00
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Description:

How did the newspaper, music, and film industries go from raking in big bucks to scooping up digital dimes? Their customers were lured away by the free ride of technology. Now, business journalist Robert Levine shows how they can get back on track.On the Internet, “information wants to be free.” This memorable phrase shaped the online business model, but it is now driving the media companies on whom the digital industry feeds out of business. Today, newspaper stocks have fallen to all-time lows as papers are pressured to give away content, music sales have fallen by more than half since file sharing became common, TV ratings are plum­meting as viewership migrates online, and publishers face off against Amazon over the price of digital books.InFree Ride, Robert Levine narrates an epic tale of value destruction that moves from the corridors of Congress, where the law was passed that legalized YouTube, to the dorm room of Shawn Fanning, the founder of Napster; from the bargain-pricing dramas involving iTunes and Kindle to Google’s fateful decision to digitize first and ask questions later. Levine charts how the media industry lost control of its destiny and suggests innovative ways it can resist the pull of zero.Fearless in its reporting and analysis,Free Rideis the busi­ness history of the decade and a much-needed call to action.From the Hardcover edition.
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Book details

List price: $19.00
Publisher: Knopf Doubleday Publishing Group
Publication date: 9/18/2012
Binding: Paperback
Pages: 320
Size: 5.25" wide x 8.25" long x 0.75" tall
Weight: 0.550
Language: English

Introduction The Online Free-for-All
How Congress Created YouTube-and Media's Big Problem
Facing the Music: How the Internet Devastated the Music Business
Geeks Bearing Gifts: Google's War on Copyright
The Siren Song of "Free": Why Newspapers Struggled Online
The Revolution May Not Be Televised: How the Internet Could Kill Mad Men
Books or Kindle-ing? How Technology Could Turn the Page on Publishing
Moving Pictures: Can Hollywood Conquer the Cloud?
Disquiet on the European Front: "Why France Favors Art Over the Internet
Blanket Protection: Turning Copyright into Copyrisk
The Future of the Future: Commerce or Chaos?
Acknowledgments
Notes
Bibliography
Index
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