Skip to content

Subliminal How Your Unconscious Mind Rules Your Behavior (PEN Literary Award Winner)

Best in textbook rentals since 2012!

ISBN-10: 0307472256

ISBN-13: 9780307472250

Edition: N/A

Authors: Leonard Mlodinow

List price: $23.00
Blue ribbon 30 day, 100% satisfaction guarantee!
what's this?
Rush Rewards U
Members Receive:
Carrot Coin icon
XP icon
You have reached 400 XP and carrot coins. That is the daily max!

Description:

Leonard Mlodinow, the best-selling author ofThe Drunkard’s Walkand coauthor ofThe Grand Design(with Stephen Hawking), gives us a startling and eye-opening examination of how the unconscious mind shapes our experience of the world and how, for instance, we often misperceive our relationships with family, friends, and business associates, misunderstand the reasons for our investment decisions, and misremember important events.Your preference in politicians, the amount you tip your waiter—all judgments and perceptions reflect the workings of our mind on two levels: the conscious, of which we are aware, and the unconscious, which is hidden from us. The latter has long been the subject of…    
Customers also bought

Book details

List price: $23.00
Publisher: Knopf Doubleday Publishing Group
Publication date: 2/12/2013
Binding: Paperback
Pages: 272
Size: 5.19" wide x 7.97" long x 0.79" tall
Weight: 0.594
Language: English

Leonard Mlodinow was born in Chicago, Illinois, in 1954. He received bachelor's degrees in math and physics and a master's degree in physics from Brandeis University and a PhD in theoretical physics from the University of California, Berkeley. He was a Bantrell Research Fellow in Theoretical Physics at the California Institute of Technology, and then became an Alexander von Humboldt fellow at the Max-Planck-Institute for Physics and Astrophysics in Munich, Germany. In the 1980s, he wrote for numerous television shows including MacGyver, Star Trek: the Next Generation, and Night Court. In 1993, he decided to switch to computer gaming and became producer, executive producer and designer of…