Health Services Planning

ISBN-10: 0306478048

ISBN-13: 9780306478048

Edition: 2nd 2003 (Revised)

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Book details

List price: $149.00
Edition: 2nd
Copyright year: 2003
Publisher: Springer
Publication date: 12/31/2003
Binding: Hardcover
Pages: 384
Size: 6.25" wide x 9.00" long x 1.25" tall
Weight: 1.694
Language: English

Introduction to Health Services Planning
What Is Planning?
What Is a Plan?
What Is Health Services Planning?
How Is Health Services Planning Different?
The Political Nature of Planning
Who Needs Health Planning?
Planning for Whom?
Why Is Health Planning Needed?
Why the Resistance to Planning?
What a Plan Is Not
The Planning Time Horizon
Health Planning in Today's Environment
An Overview of Health Planning
Community-Wide Planning
Organization-Level Planning
Health Planning in the United States: Past and Present
Relationship between Community-Wide and Organization-Level Planning
Health Planning in Other Countries
The Social and Health Systems Context for Health Services Planning
The Sociocultural Context
The Transformation of the U.S. Healthcare System
Health Services Demand and Utilization
Introduction
Defining "Demand"
Factors Influencing Demand
The Elasticity of Health Services Demand
Measuring Health Services Utilization
Estimating the Demand for Health Services
The Planning Process
Introduction
The Planning Model
Steps in the Planning Process
Developing the Plan
Implementing the Plan
"Products" Generated by the Planning Process
The Evaluation Plan
Revision and Replanning
The Community Assessment Process
Introduction
Environmental Assessment
Baseline Data Collection
Assessing Health Status and Healthcare Resources
Summarizing the Community Assessment
The Planning Audit
Introduction
Stating Assumptions
Preparing for the Planning Audit
Planning Audit Data Collection
Specifying the Market Area
Profiling the Target Market
The Competitive Analysis
Market Area Perceptions and Attitudes
Summarizing the Planning Audit
Strategic Planning
Introduction
The Functions of Strategic Planning
The Nature of Strategic Planning
The Strategic Planning Process
Baseline Data Collection
Developing the Strategic Plan
Implementing the Plan
Evaluating the Effectiveness of the Plan
The Strategic Plan: A Moving Target
Marketing Planning
Introduction
The Marketing Planning Process
Baseline Data Collection
The External Audit
Identifying Health Characteristics
State-of-the-Market Report
Developing Strategies
Developing the Marketing Plan
Implementing the Marketing Plan
The Evaluation Plan
Revision and Replanning
Business Planning
Introduction
Organizing for Business Planning
Baseline Data Collection
Developing the Business Plan
Presenting the Business Plan
The Operational Plan
Research Methods for Health Services Planning
Introduction
Planning Research: Who's Responsibility?
The Approach to Planning Research
Types of Research
Steps in the Research Design Process
Primary Data Collection Methods
Analytical Techniques
Information Sources and Data Management
Data Dimensions
Data Generation Methods
Sources of Data for Health Planning
Health Data Management
The Future of Health Services Planning
Introduction
The New Community Health Planning
The New Organizational Health Planning
Resource Availability
The Convergence of Community and Organizational Planning
The New Health Planner
Glossary
Appendixes
A Statewide Planning Initiative
Community Health Planning Initiative
A Strategic Planning Case Study
A Case Study in Marketing Planning
A Case Study in Business Planning
Index
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