Communication Technology Update and Fundamentals

ISBN-10: 0240824563
ISBN-13: 9780240824567
Edition: 13th 2013 (Revised)
List price: $30.99 Buy it from $3.98
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Description: Communication technologies surround us in every part of our lives: via television, web, blogging, mass media, and much more. How do people in business keep up with the latest and greatest trends, and how do they differentiate good information from  More...

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Book details

List price: $30.99
Edition: 13th
Copyright year: 2013
Publisher: Elsevier Science & Technology
Publication date: 8/12/2012
Binding: Paperback
Pages: 336
Size: 8.50" wide x 10.75" long x 0.50" tall
Weight: 2.002
Language: English

Communication technologies surround us in every part of our lives: via television, web, blogging, mass media, and much more. How do people in business keep up with the latest and greatest trends, and how do they differentiate good information from bad information? How do they get help analyzing information and coming to conclusions about trends that will impact their businesses and business decisions? How do they consider the environmental and sustainability issues surrounding communication technology? This book answers these essential questions. It's for professionals and students working in telecommunications, including electronic mass media, digital signage, computers, consumer electronics, games, satellites, and telepresence. The best of the best minds on these topics all come forward here, each in their own chapter, to report on, analyze, and make recommendations, for the new edition of this definitive guide to new technologies.New to this edition: . New coverage of historical perspectives on communication technology bring the ideas and concepts to the forefront, providing a thoroughly grounded approach designed to appeal to professors looking for more the why's than the how's of comm. tech . New chapters on digital cinema, mobile commerce, digital television, cinema technologies, e-books, home video, digital audio, and telepresence. . As always, every chapter is updated to reflect the latest trends on the topic . Brand new! Instructor's manual with testbank and sample syllabus . Website - brand new for this edition. Chapter-by-chapter additional coverage of technologies and further resources. Continually updated. * Gives students and professionals THE latest information in all areas of communication technologies* The companion website offers updated information to this text, plus links to related industry resources* New focus on mobile commerce, digital television, cinema technologies, digital audio, ebooks, and much more

Introduction
The Umbrella Perspective on Communication Technology
Historical Perspectives on Communication Technology
Understanding Communication Technologies
The Structure of Communication Industries
Regulation and Communication Technologies
Electronic Mass Media
Digital Television
Multichannel Television Services
Online Video/IPTV
Interactive Television
Radio Broadcasting
Digital Signage
Cinema Technologies
Computers & Consumer Electronics
Personal Computers
E-books
Video Games
Home Video
Digital Audio
Digital Photography
Networking Technologies
Telephony
The Internet & the World Wide Web
Social Networks
Broadband and Home Network
Telepresence
Conclusions
Topical Chapter/Mobile Commerce
Conclusions

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