White Space Is Not Your Enemy A Beginner's Guide to Communicating Visually Through Graphic, Web and Multimedia Design

ISBN-10: 0240824148
ISBN-13: 9780240824147
Edition: 2nd 2013 (Revised)
List price: $24.99 Buy it from $8.62 Rent it from $22.77
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Description: Designing a brochure or web site without an art background? Step away from the computer and read this breezy introduction to visual communications first. Written for non-designers, White Space is Not Your Enemy is a practical graphic design and  More...

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Book details

List price: $24.99
Edition: 2nd
Copyright year: 2013
Publisher: Taylor & Francis Group
Publication date: 2/15/2013
Binding: Paperback
Pages: 292
Size: 7.50" wide x 9.25" long x 0.50" tall
Weight: 1.826

Designing a brochure or web site without an art background? Step away from the computer and read this breezy introduction to visual communications first. Written for non-designers, White Space is Not Your Enemy is a practical graphic design and layout text introducing the concepts and practices necessary for producing effective visual communications across a variety of formats, from print to Web.This beautifully illustrated, full-color book covers the basics to help you develop your eye and produce attractive work. Topics include:* The basics of effective design that communicates its intended message* Pre-design planning* 13 Layout Sins to avoid* Basic typography* Working with color* Storyboarding for video, Web, and presentions* Information graphics* Mini Art School--all the basics in one chapter* Outputting your work * Finally--the basics of layout, design, and visual communication for print and web in one easy-to-digest book!* "Try This" sections in each chapter include fun, hands-on activities to develop skills.* The companion web site includes text and photo support material; video clips that put the principles in practice; interactive multimedia components; and links.

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