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Electronic Media Management

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ISBN-10: 0240806395

ISBN-13: 9780240806396

Edition: 5th 2005 (Revised)

Authors: Peter Pringle, Michael F. Starr

List price: $69.95
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Reflecting the enormous changes taking place in the telecommunication industry, this 4th edition of Electronic Media Management addresses new broadcast and cable regulations and policies.
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Book details

List price: $69.95
Edition: 5th
Copyright year: 2005
Publisher: Taylor & Francis Group
Publication date: 11/7/2005
Binding: Paperback
Pages: 424
Size: 6.75" wide x 9.50" long x 0.75" tall
Weight: 1.848
Language: English

Peter Pringle is a veteran British foreign correspondent. He is the author and coauthor of several nonfiction books, including the bestselling Those Are Real Bullets, Aren't They? He lives in New York City.

Broadcast Station Management
Financial Management
Human Resource Management
Broadcast Programming
Broadcast Sales
Broadcast Promotion and Marketing
Broadcast Regulations
Managing the Cable Television System
Public Broadcast Station Management
Entry into the Electronic Media Business