Focal Handbook of Commercial Photography

Name: Focal Handbook of Commercial Photography
Price: 25.65 USD
Availability: InStock
ISBN: 9780240802145

ISBN-10: 0240802144

ISBN-13: 9780240802145

Edition: 1997

Authors: Gerry Kopelow

List price: $46.95

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Description:

The Focal Handbook of Commercial Photography offers a contemporary and pragmatic guide to professional practice and career planning for photographers.

Book details

List price: $46.95
Copyright year: 1997
Publisher: Taylor & Francis Group
Publication date: 12/29/1997
Binding: Paperback
Pages: 386
Size: 6.00" wide x 9.50" long x 0.75" tall
Weight: 1.144

Gerry Kopelow has taught photography at Harvard Design School and resides in Winnipeg, Manitoba.



Introduction


Starting Point


The Nature of the Beast


Professional Training and Career Possibilities


Working in the Industry


The Making of the Product


New Ways of Working


Computer Applications and Telecommunications


The Nuts and Bolts of Doing Business


Money Management


You Don't Have to be Alone


The Tools of the Trade


The Small Commercial Studio


Photographic Lighting


Basic Technique


Efficient Shooting Practices


Working Outside the Studio


Making it Happen


An Introduction to Pricing


Client Relations and Professional Standards


The Commercial Photographer's Darkroom


Darkroom Techniques for Color Processing


Protecting Your Work


Legal and Ethical Considerations


Beyond Photography


The Greening of Photography


Body and Soul


Fifty Practical Tips for Increasing Productivity


Conclusion