Dangerous Frames How Ideas about Race and Gender Shape Public Opinion

ISBN-10: 0226902374
ISBN-13: 9780226902371
Edition: 2008
List price: $28.00 Buy it from $7.67
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Description: In addition to their obvious roles in American politics, race and gender also work in hidden ways to profoundly influence the way we think--and vote--about a vast array of issues that don't seem related to either category. As Nicholas Winter reveals  More...

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Book details

List price: $28.00
Copyright year: 2008
Publisher: University of Chicago Press
Publication date: 5/1/2008
Binding: Paperback
Pages: 224
Size: 5.75" wide x 8.75" long x 0.50" tall
Weight: 0.836
Language: English

In addition to their obvious roles in American politics, race and gender also work in hidden ways to profoundly influence the way we think--and vote--about a vast array of issues that don't seem related to either category. As Nicholas Winter reveals in "Dangerous Frames," politicians and leaders often frame these seemingly unrelated issues in ways that prime audiences to respond not to the policy at hand but instead to the way its presentation resonates with their deeply held beliefs about race and gender. Winter shows, for example, how official rhetoric about welfare and Social Security has tapped into white Americans' racial biases to shape their opinions on both issues for the past two decades. Similarly, the way politicians presented health care reform in the 1990s divided Americans along the lines of their attitudes toward gender. Combining cognitive and political psychology with innovative empirical research, "Dangerous Frames "ultimately" "illuminates the emotional underpinnings of American politics.

List of Illustrations
List of Tables
Preface
Acknowledgments
Race, Gender, and Political Cognition
Political Rhetoric Meets Political Psychology: The Process of Group Implication
American Race and Gender Schemas
Group Implication in the Laboratory
Racialization of Welfare and Social Security
Gendering of Health Care Reform
Race and Gender Frames in American Politics
Text of Experimental Articles
Experimental Question Wording
Measurement of Race and Gender Predispositions
Race Is Race; Gender Is Gender
Coefficients for Additional Opinion Models
Notes
References
Index

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