Complete Typographer

Name: Complete Typographer
Price: 6.75 USD
Availability: InStock
ISBN: 9780205759798

ISBN-10: 0205759793

ISBN-13: 9780205759798

Edition: 3rd 2011

Authors: Will Hill

List price: $126.65

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Appropriate for courses in typography, graphic art, desktop publishing, business, and advertising.This hands-on design guide helps students build a foundation For The development of an individual typographic sensibility by providing a brief outline of the evolution of type, An introduction To The language and terminology of type and type setting, fundamental rules and conventions of professional practice, and key decisions on type selection and page layout. More typefaces are now readily available to a wider public than at any time in the pastthis book presents a basis For The confident and informed exploration of a rich and vivid medium that continues to play a fundamental role in human…

Book details

List price: $126.65
Edition: 3rd
Copyright year: 2011
Publisher: Prentice Hall PTR
Publication date: 8/12/2010
Binding: Hardcover
Pages: 192
Size: 10.00" wide x 10.00" long x 1.25" tall
Weight: 2.904
Language: English



Introduction


How to use this book





The history of type


Early movable type


The development of printing


Offset lithography and photosetting


The digital age





Categories of type


Typeface classification


Humanist


Garalde


Transitional


Didone


Slab Serif


Grotesque


Humanist Sans


Neo-Grotesque


Geometric Sans


Glyphic


Blackletter


Script, Italic and Chancery


Decorated and Ornamental


Beyond classification





Working with type


The typeface


Measurement


Typographic space


Special features


Selecting type


Alignment


Differentiation


Combining typefaces


Page layout


The grid


Display typography


Typography for the screen


Environmental typography


Hand-drawn type


Building a collection





Catalogue of type


Usage


Glossary


Resources


Index


Credits