Business and Professional Communication Plans, Processes, and Performance

ISBN-10: 0205721494
ISBN-13: 9780205721498
Edition: 5th 2012 (Revised)
List price: $83.99 Buy it from $24.50
eBook available
This item qualifies for FREE shipping

*A minimum purchase of $35 is required. Shipping is provided via FedEx SmartPost® and FedEx Express Saver®. Average delivery time is 1 – 5 business days, but is not guaranteed in that timeframe. Also allow 1 - 2 days for processing. Free shipping is eligible only in the continental United States and excludes Hawaii, Alaska and Puerto Rico. FedEx service marks used by permission."Marketplace" orders are not eligible for free or discounted shipping.

30 day, 100% satisfaction guarantee

If an item you ordered from TextbookRush does not meet your expectations due to an error on our part, simply fill out a return request and then return it by mail within 30 days of ordering it for a full refund of item cost.

Learn more about our returns policy

Description: By developing a comprehensive topic coverage emphasizing the importance of business presentations, DiSanza's Business and Professional Communication gives readers a grounded framework with real business examples and fundamental  More...

Used Starting from $63.81
New Starting from $129.51
eBooks Starting from $60.99
Rent
Buy
what's this?
Rush Rewards U
Members Receive:
coins
coins
You have reached 400 XP and carrot coins. That is the daily max!

Study Briefs

Limited time offer: Get the first one free! (?)

All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.

Add to cart
Study Briefs
SQL Online content $4.95 $1.99
Add to cart
Study Briefs
MS Excel® 2010 Online content $4.95 $1.99
Add to cart
Study Briefs
MS Word® 2010 Online content $4.95 $1.99
Add to cart
Study Briefs
MS PowerPoint® 2010 Online content $4.95 $1.99

Customers also bought

Loading
Loading
Loading
Loading
Loading
Loading
Loading
Loading
Loading
Loading

Book details

List price: $83.99
Edition: 5th
Copyright year: 2012
Publisher: Allyn & Bacon, Incorporated
Publication date: 1/4/2011
Binding: Paperback
Pages: 320
Size: 6.75" wide x 9.00" long x 0.35" tall
Weight: 1.474
Language: English

By developing a comprehensive topic coverage emphasizing the importance of business presentations, DiSanza's Business and Professional Communication gives readers a grounded framework with real business examples and fundamental skill-building.Centered on the notion that business communication can influence the interpretation of issues and events, this text provides students with practical tips, contemporary applications, and a survey of the relevant theories.

Preface
The Role of Communication in Business and the Professions
What Is Communication?
Goals of Communication
Effective Communication Is Audience Centered
Effective Communication is Strategic
Dyadic and Group Communication
Listening and Feedback in Organizational Relationships
Recall Listening
Empathic Listening
Communicating in Organizational Groups and Teams
The Leadership Role
Membership Competencies in Groups and Teams
Decision Making in Group and Team Meetings
Conflict in Groups and Teams
Interpersonal Politics and Power in Communication
Interpersonal Power and Politics
Building Interpersonal Networks: the Experience of Women and Minorities
Sexual Harassment: A Gross Imbalance of Power
Professional Interviews
The Employment Interview
Performance Appraisal Interviews
Creating a Professional Presentation
Considering Audience Feedback
Analyze the Situation
Analyze Listener Characteristics
Techniques for Analyzing the Audience
Preparing and Delivering Presentations
Decide on the General Purpose
Select a Topic
Develop the Specific Purpose Statement
Develop the Main Idea Statement
Gather Supporting Material
Research the Topic
Apply the Information Learned from the Audience Analysis
Structure the Main Ideas in the Body of the Speech
Outline the Speech
Develop the Introduction and Conclusion
Rehearsal and Delivery Considerations
Creating and Using Visual Aids
Types of Visual Aids
Presenting Visual Aids to the Audience
Types Of Business and Professional Presentations
Technical Presentations
Understanding the Audience for Technical Information
General Guidelines for Communicating Technical Information
Overcoming Obstacles to Shared Meaning
Structuring the Technical Presentation
Proposal Presentations
Audience Analysis for Persuasive Proposals
Proposal Structures
Developing Persuasive Arguments
Outlining Your Points to Show Logical Relationships
Developing Effective Credibility Appeals
Developing Effective Emotional Appeals
Sales Presentations
The Significance of Sales Presentations in Business and the Professions
Audience Analysis for Sales Presentations
Content Considerations for Sales Presentations
Delivering the Sales Presentation
Structuring the Sales Presentation
Risk Communication
The Significance of Risk Communication in Business and Government
The Scientific Process of Risk Analysis
Audience Perceptions of Risk
Credibility and the Process of Risk Communication
Creating Risk Messages
Best Practices in Risk Communication
Crisis Communication
The Significance of Crisis Communication in Businesses and the Professions
The Components of Crisis Communication
Forming a Crisis Management Team and Precrisis Planning
Communication Responses to Organizational Crisis
Effectively Employing Crisis Communication Strategies
Structuring the Organizational Image Briefing
Index

×
Free shipping on orders over $35*

*A minimum purchase of $35 is required. Shipping is provided via FedEx SmartPost® and FedEx Express Saver®. Average delivery time is 1 – 5 business days, but is not guaranteed in that timeframe. Also allow 1 - 2 days for processing. Free shipping is eligible only in the continental United States and excludes Hawaii, Alaska and Puerto Rico. FedEx service marks used by permission."Marketplace" orders are not eligible for free or discounted shipping.

Learn more about the TextbookRush Marketplace.

×