Strategic Public Speaking A Handbook

ISBN-10: 0205472087
ISBN-13: 9780205472086
Edition: 2007
Authors: David Zarefsky
List price: $113.20 Buy it from $2.08
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Description: An adaptation ofPublic Speaking: Strategies for Successnbsp;4/e, this handbook format offers the reader a valuable, accessible reference tool to guide them as theylearn how to develop and apply strategies to speaking situations they will encounter  More...

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Book details

List price: $113.20
Copyright year: 2007
Publisher: Allyn & Bacon, Incorporated
Publication date: 1/4/2007
Binding: Paperback
Pages: 464
Size: 7.50" wide x 9.25" long x 0.75" tall
Weight: 2.002
Language: English

An adaptation ofPublic Speaking: Strategies for Successnbsp;4/e, this handbook format offers the reader a valuable, accessible reference tool to guide them as theylearn how to develop and apply strategies to speaking situations they will encounter throughout their lives. nbsp; David Zarefsky, one of todays leading scholars in speech communication, encourages the reader to think through and about the public speaking process. Zarefsky urges the reader to consider the diversity of audiences, occasions, and speakers and to choose a specific purpose, a relevant topic, and the appropriate material to make their speeches successful.

Welcome to Public Speaking
Why Study Public Speaking?
Develop Specific Communication Skills Focus on Critical
Thinking and Strategic Planning Critical
Thinking Strategic Planning
Public Speaking and Communication
The Rhetorical Situation What is the Rhetorical Situation?
Determinants of the Rhetorical Situation
The Audience
The Occasion (and Purpose)
The Speaker
The Speech
Goals and Strategies for Your First Speech
A Clear Message
Your Purpose
Your Thesis Establishing Positive Ethos
Strategies for Organizing
Your Speech
The Introduction
The Body Supporting Materials Organizing the Evidence
The Conclusion
The One-Point Speech
The Speech of Introduction
Practicing the Speech Outlining
Your Speech Preparation Outline Presentation Outline Practicing Your Delivery
Strategies for Overcoming Speech Anxiety
The Quest for Quality Purpose and Quality Feedback and Quality
Ethics: Respect for Audience, Topic, and Occasion
Respect for Your Listeners Meet Listeners
Where They Are Donrsquo;t Insult Listenersrsquo; Intelligence or Judgment Make Sure
Your Message Merits the Audiencersquo;s Time Respect Listenersrsquo; Ability to Assess
Your Message Respect the Cultural Diversity of Your Audience Respect for
Your Topic Responsibility for Your Statements Concern for the Consequences of Your Speech
Listening Critically
Why Listening Is Important Checking for Accuracy Giving (and Getting) Feedback Evaluating Messages
Why Listening Is Difficult Listener Distractions Limited
Attention Span Jumping to Conclusions Situational Distractions
Strategies for Careful Listening Mapping Extract the
Thesis of the Speech Identify the Main Ideas that Develop the
Thesis Assess the Adequacy of the Main Ideas Decide Whether the Main Ideas Truly Support the
Thesis Note Taking
Listening Critically Critical
Thinking Applying Critical
Thinking to the Speech Situation Are the Main Ideas Identifiable?
Are the Links Among the Ideas Reasonable?
Are the Ideas Supported Where Necessary?
How Does Accepting or Rejecting the Thesis Affect My Other Beliefs?
Evaluating Speeches Critically Evaluation Standards
Rhetorical Situation Speakerrsquo;s Purpose Evaluating Classroom Speeches
Evaluating Speeches in the Field Rhetorical Criticism
Analyzing Your Audience
Checking Audience Demographics Size Heterogeneity Voluntary versus Captive Audience Composition
Respecting Audience Cultures Self-Interest
Personal Interests Beliefs and Values Prior
Understanding Common Knowledge and Experience Roles and Reference Groups Cultural Diversity
Understanding Audience Psychology Selective
Exposure and Selective
Attention Make the Message Personally
Important to Listeners
Make the Message Stand Out
Make the Message Easy to Follow Perception
Strategies for Analyzing the Audience
Formal Methods
Informal Methods Simplifying
Devices Focus on the General Public Focus on A

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