Mastering Public Speaking

ISBN-10: 0205467350
ISBN-13: 9780205467358
Edition: 6th 2007 (Revised)
List price: $108.40
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Description: "Mastering Public Speaking e"quips readers with a firm grounding in the "hows" and "whys" of public speaking by providing an ideal balance of theory and skills while placing important emphases on critiquing, ethics, and critical thinking. With a  More...

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Book details

List price: $108.40
Edition: 6th
Copyright year: 2007
Publisher: Pearson Education
Publication date: 3/9/2006
Binding: Paperback
Pages: 447
Size: 8.50" wide x 10.50" long x 0.50" tall
Weight: 2.090
Language: English

"Mastering Public Speaking e"quips readers with a firm grounding in the "hows" and "whys" of public speaking by providing an ideal balance of theory and skills while placing important emphases on critiquing, ethics, and critical thinking. With a popular and distinctive emphasis on the ethical contract between speaker and listener and on the value of critiquing speeches to improve one's own skills, readers learn how to think critically as they choose speech topics, conduct research, organize content, select language, manage nervousness, and deliver speeches. "Theory into Practice" and "Try This," features help readers understand and apply concepts and strategies of public communication to enhance their speaking competence. Speech writing and preparation, speech delivery, Internet research, ethics, critical thinking, speech criticism, listening, using presentation aids, speaking with confidence, analyzing your audience, and speaking in a group. Anyone interested in public speaking or who is required to speak in public for his/her job.

Preface to the Student
Preface to the Instructor
An Introduction to Public Speaking
Why Study Public Speaking?
Personal Benefits
Professional Benefits
Try This: Assessing the Importance of Communication
Public Benefits
Definitions of Communication
Levels of Communication
Intrapersonal Communication
Interpersonal Communication
Group Communication
Public Communication
Mass Communication
Elements of Communication
Speaker
Message
Listener
Feedback
Channel
Environment
Noise
The Public Speaker as Critical Thinker
Summary
Theory into Practice: Thinking about Speaking
Exercises
The Ethics of Public Speaking
Definition of Ethics
Principles of Ethics
Try This: Developing a Code of Ethics
Ethical Speaking
Speak Up about Topics You Consider Important
Choose Topics That Promote Positive Ethical Values
Speak to Benefit Your Listeners
Use Truthful Supporting Material and Valid Reasoning
Consider the Consequences of Your Words and Actions
Strive to Improve Your Public Speaking
Ethical Listening
Seek Exposure to Well-Informed Speakers
Avoid Prejudging Speakers or Their Ideas
Evaluate the Speaker's Logic and Credibility
Beware of the Consequences of Not Listening Carefully
Fair Use Guidelines
Plagiarism
Theory into Practice: Effective and Ethical Paraphrasing
Summary
Exercises
Speaking Confidently
Recognize That Speaker Nervousness Is Normal
Control Speaker Nervousness
Learn How to Build Speaker Confidence
Know How You React to Stress
Know Your Strengths and Weaknesses
Ethical Decisions: Being Yourself
Know Speech Principles
Know That It Always Looks Worse from the Inside
Speaking with Confidence: Bo'don Wilson
Try This: Managing Nervous Energy
Know Your Speech
Believe in Your Topic
View Speech Making Positively
Visualize Success
Project Confidence
Test Your Message
Practice Your Delivery
Theory into Practice: Gaining Perspective
Prepare Your First Speech
Understand the Assignment
Develop Your Speech Content
Organize Your Speech
Word Your Speech
Practice Your Speech
Deliver Your Speech
Evaluate Your Speech
Summary
Exercises
Responding to Speeches
The Importance of Listening
Listening versus Hearing
Listening Is Intermittent
Listening Is a Learned Skill
Listening Is Active
Listening Implies Using the Message Received
The Process of Listening
Receive
Select
Speaking with Confidence: Julie Ruth
Interpret
Understand
Evaluate
Resolve
Obstacles to Effective Listening
Physical Distractions
Physiological Distractions
Psychological Distractions
Factual Distractions
Semantic Distractions
Promoting Better Listening
Desire to Listen
Focus on the Message
Listen for Main Ideas
Understand the Speaker's Point of View
Reinforce the Message
Provide Feedback
Listen with the Body
Withhold Judgment
Listen Critically
Critiquing Speeches
Begin with a Positive Statement
Target a Few Areas for Improvement
Organize Your Comments
Be Specific
Be Honest But Tactful
Personalize Your Comments
Reinforce the Positive
Problem-Solve the Negative
Ethical Decisions: Right of Refusal
Provide the Speaker with a Plan of Action
End with a Positive Statement
Theory into Practice: Critiquing a Classmate
Acting on Criticism
Focus on What Your Critics Say, Not How They Say It
Seek Clear and Specific Feedback
Evaluate the Feedback You Receive
Develop a Plan of Action
Try This: Critiquing Yourself
Summary
Exercises
Analyzing Your Audience
Recognize the Value of Audience Diversity
Analyze Your Audience before the Speech
Analyze Audience Demographics
Speaking with Confidence: Krystal Graves
Analyze Audience Psychographics
Analyze Audience Needs
Analyze Specific Speaking Situations
Ethical Decisions: Ghosting 101
Theory into Practice: Using an Audience Questionnaire
Analyze Your Audience during the Speech
Analyze Your Audience after the Speech
Try This: Incorporating Questionnaire Results
Summary
Practice Critique: Evaluating a Speaker's Audience Analysis
Exercises
Selecting Your Speech Topic
Generate Ideas
Self-Generated Topics
Speaking with Confidence: Bryan McClure
Audience-Generated Topics
Occasion-Generated Topics
Research-Generated Topics
Theory into Practice: Selecting Your Topic
Try This: Using a Group to Select Your Topic
Focus Your Topic
Ethical Decisions: Should Instructors Censor?
Determine Your General Purpose
Speeches to Inform
Speeches to Persuade
Speeches to Entertain
Formulate Your Specific Purpose
Word Your Thesis Statement
Develop Your Speech Title
Summary
Practice Critique: Evaluating Titles
Exercises
Researching Your Topic
Assess Your Personal Knowledge
Develop Your Research Plan
Theory into Practice: Developing Personal Speech Resources
Collect Your Information
Magazines and Journals
Try This: Comparing Online Searches
Newspapers
Government Documents
Books
Reference Works
Television and Radio
Speaking with Confidence: Traci Futrell
Interviews
Calling, Writing, and Emailing for Information
Ethical Decisions: The Privacy of Public Information
Record Your Information
What to Record
How to Record Information
Conclude Your Search
Summary
Practice Critique: Evaluating Research
Exercises
Supporting Your Speech
Purposes of Supporting Materials
Clarity
Vividness
Credibility
Types of Supporting Materials
Examples
Definition
Narration
Comparison
Contrast
Statistics
Testimony
Tests of Evidence
Is the Evidence Quoted in Context?
Is the Source of the Evidence an Expert?
Is the Source of the Evidence Unbiased?
Is the Evidence Relevant to the Point Being Made?
Is the Evidence Specific?
Is the Evidence Sufficient to Prove the Point?
Is the Evidence Timely?
Ethical Decisions: Biased Sources: To Use or Not to Use
Evaluating Electronic Information
Purpose
Expertise
Objectivity
Accuracy
Try This: Evaluating Internet Sources
Timeliness
Citing Your Sources
Speaking with Confidence: Elisabeth Pallante
Theory into Practice: Information for Oral Footnotes
Summary
Practice Critique: Evaluating Evidence
Exercises
Organizing the Body of Your Speech
Formulate an Organizing Question
Divide the Speech into Key Ideas
Topical Division
Chronological Division
Spatial Division
Speaking with Confidence: Corey Town
Causal Division
Pro-Con Division
Mnemonic or Gimmick Division
Problem-Solution Division
Need-Plan Division
Develop the Key Ideas
Signpost the Idea
State the Idea
Support the Idea
Summarize the Idea
Theory into Practice: Applying the "4 S's"
Connect the Key Ideas
Ethical Decisions: Crunch Time
Try This: Developing One Key Idea
Summary
Practice Critique: Evaluating Organization
Exercises
Introducing and Concluding Your Speech
Organize the Introduction of the Speech
Get the Attention of Your Audience
Speaking with Confidence: Jacquine Stenz
State Your Topic
Ethical Decisions: Revealing versus Concealing Your Purpose
Establish the Importance of Your Topic
Establish Your Credibility to Speak on Your Topic
Preview Your Key Ideas
Put It All Together
Organize the Conclusion of the Speech
Try This: Developing Introductions
Summarize Your Key Ideas
Activate Audience Response
Provide Closure
Put It All Together
Summary
Practice Critique: Evaluating Introductions
Exercises
Theory into Practice: Outward Method of Speech Development
Outlining Your Speech
Functions of Outlining
Tests Scope of Content
Tests Logical Relation of Parts
Tests Relevance of Supporting Ideas
Checks Balance of Speech
Serves as Delivery Notes
Principles of Outlining
Singularity
Consistency
Speaking with Confidence: Alana Kwast
Adequacy
Uniformity
Parallelism
Stages of Outlining
The Working Outline
Theory into Practice: Visual Brainstorming
Try This: Developing a Working Outline
The Formal Outline
The Speaking Outline
Summary
Practice Critique: Evaluating a Speech Outline
Exercises
Wording Your Speech
Functions of Language
Communicate Ideas
Send Messages about User
Strengthen Social Bonds
Serve as Instrument of Play
Speaking with Confidence: Suzanne L. Hamilton
Check Language Use
Principles of Effective Language Use
Use Language Correctly
Use Language Clearly
Use Language Vividly
Ethical Decisions: Doublespeak or Clearspeak
Use Language Inclusively
Use Oral Style
Try This: Becoming an Inclusive Speaker
Theory into Practice: Keys to Effective Oral Style
Summary
Practice Critique: Analyzing Language Use in a Powerful Speech
Exercises
Delivering Your Speech
Principles of Nonverbal Communication
Speaking with Confidence: Michael Gino
Methods of Delivery
Speaking Impromptu
Speaking from Memory
Speaking from Manuscript
Speaking Extemporaneously
Qualities of Effective Delivery
Elements of Vocal Delivery
Rate and Pause
Volume
Pitch and Inflection
Voice Quality
Articulation and Pronunciation
Elements of Physical Delivery
Appearance
Theory into Practice: Dressing for Address
Posture
Facial Expression
Eye Contact
Movement
Gestures
Try This: Practicing Your Delivery
Summary
Practice Critique: Pairing Gestures and Movements with Words
Exercises
Using Presentational Aids
The Importance of Using Presentational Aids
Increases Message Clarity
Reinforces Message Impact
Increases Speaker Dynamism
Enhances Speaker Confidence
Speaking with Confidence: Joanie Klingel
Types of Presentational Aids
Objects
Graphics
Theory into Practice: Designing Transparencies and Slides
Ethical Decisions: Fair Use or Copyright Infringement
Film and Video
Handouts
Audio and Other Aids
Strategies for Using Presentational Aids
Before the Speech
During the Speech
Try This: Planning Presentational Aids for the Classroom
Summary
Practice Critique: Evaluating Presentational Aids
Exercises
Speaking to Inform
Characteristics of a Speech to Inform
Informative Speech Topics
Speeches about People
Speaking with Confidence: Patty Pak
Speeches about Objects
Speeches about Places
Speeches about Activities and Events
Speeches about Processes
Speeches about Concepts
Speeches about Conditions
Speeches about Issues
Try This: Targeting an Informative Topic
Theory into Practice: Organizing Informative Speeches
Guidelines for Speaking to Inform
Stress Your Informative Purpose
Be Objective
Be Specific
Be Clear
Be Accurate
Limit Your Ideas and Supporting Materials
Be Relevant
Use Appropriate Organization
Use Appropriate Forms of Support
Use Effective Delivery
Ethical Decisions: Managing Bias in an Informative Speech
Annotated Sample Speech The Amish: Seeking to Lose the Self
Summary
Practice Critique: Evaluating and Comparing Two Informative Student Speeches
Exercises
The Strategy of Persuasion
The Importance of Persuasion
A Definition of Persuasion
Types of Influence
Change
Instill
Intensify
Types of Persuasive Speeches
Theory into Practice: The Pyramid of Persuasion
Speeches to Convince
Speeches to Actuate
Speeches to Inspire
Persuasive Speaking Strategies
Establish Your Credibility
Speaking with Confidence: Gene Fox
Try This: Assessing and Building Your Credibility
Focus Your Goals
Connect with Your Listeners
Organize Your Arguments
Support Your Ideas
Ethical Decisions: Dynamism: Masking or Making Credibility
Enhance Your Emotional Appeals
Summary
Practice Critique: Analyzing Persuasive Appeals in a Powerful Speech
Exercises
The Structure of Persuasion
Making and Refuting Arguments
Steps of an Argument
Refuting an Argument
Speaking with Confidence: Brian Davis
Types of Argument
Argument by Example
Argument by Analogy
Argument by Cause
Argument by Deduction
Argument by Authority
Theory into Practice: Testing Your Arguments
Fallacies of Argument
Hasty Generalization
False Analogy
Post Hoc Ergo Propter Hoc
Slippery Slope
Red Herring
Appeal to Tradition
False Dilemma
False Authority
Bandwagon
Ad Hominem
Selecting Propositions for Persuasive Speeches
Characteristics of Propositions
Types of Propositions
Try This: Formulating Your Persuasive Proposition
Monroe's Motivated Sequence
Annotated Sample Speech Sustainable Giving
Summary
Practice Critique: Identifying a Claim and Evaluating Evidence
Exercises
Speaking on Special Occasions
The Speech of Introduction
The Speech of Presentation
The Acceptance Speech
Ethical Decisions: How (and Whether) to Polish a Bad Apple
The Speech of Tribute
The Speech to Entertain
The Impromptu Speech
The Question-Answer Period
Try This: Anticipating and Answering Listeners' Questions
The Videotaped Speech
Summary
Theory into Practice: Appearing on Video
Practice Critique: Evaluating a Speech of Tribute
Exercises
Speaking in and as a Group
Small-Group Communication and Public Speaking
Small Groups Defined
Types of Groups
Try This: Analyzing Your Group
Group Discussion and Decision Making
Principles of Group Decision Making
The Process of Group Decision Making
The Responsibilities of Group Members
The Responsibilities of Group Leaders
Ethical Decisions: Leader and Member Responses When Groups Fail
The Group Presentation
Formats for the Presentation
Preparing a Group Presentation
Speaking with Confidence: Cynthia Opakunle
Theory into Practice: Developing a Presentational Style
Summary
Practice Critique: Analyzing a Group's Interactions
Exercises
Sample Speeches
Renaissance Fairs: The New Vaudeville
Steganography: Hidden Messages
A Sign of the Times
How Old Is He Anyway? Aging the Whitetail Buck
Persuasive Speech
Speech of Tribute to Charles M. Schulz
I Have a Dream
Endnotes
Name Index
Subject Index

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