Writing Right for Broadcast and Internet News

ISBN-10: 0205343511
ISBN-13: 9780205343515
Edition: 2003
List price: $149.40 Buy it from $28.49
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Description: This text takes a nuts-and-bolts approach to news writing for radio, television and the Internet, emphasizing the unique, first-hand experiences of the authors. Writing Right for Broadcast and Internet News covers the basics of writing for all  More...

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Book details

List price: $149.40
Copyright year: 2003
Publisher: Allyn & Bacon, Incorporated
Publication date: 10/7/2002
Binding: Paperback
Pages: 288
Size: 6.25" wide x 9.00" long x 0.50" tall
Weight: 0.880
Language: English

This text takes a nuts-and-bolts approach to news writing for radio, television and the Internet, emphasizing the unique, first-hand experiences of the authors. Writing Right for Broadcast and Internet News covers the basics of writing for all three electronic mediatelevision, radio and the Internetfrom terminology and how stories should look on the printed page to determining exactly what to write. The text is filled with practical, current exercises and anecdotes from the field that are sure to engage students. They will learn how to write stories that are not only factual but compelling. They will also find out how to gather news and will get tips for conducting effective interviews and developing their own writing style. Writing Right also provides career information, salary data, and advice from professionals provided exclusively for this text. The text is the first in the market to specifically recognize that most broadcast news professionals now have Internet components to their jobs. Because the authors are currently working in broadcasting, they are able to dispel previous myths and offer updated and unique glimpses into the world of local and network radio, television, and Web sites.

Preface
About the Authors
Defining and Diffusing News
Defining "News"
News Value and Judgment
Proximity, Timelines, Significance, and the Medium
Broadcast News Diffusion
Bad News Travels Fast
The Two-Step
The Vaughan-Attkisson Model
Diffusion in Action
Clear Writing: The Complex Art of Simplicity
The Comparison
Story Structure and Content
Barriers to Clear Writing and Accurate Diffusion
End-of-Chapter Features
Broadcast News Writing Style
Print versus Broadcast
Style Guide
Keep It Simple
End-of-Chapter Features
Page Format for Radio News
Paper versus Computer
The Basics
The Slug
Actually, What's an Actuality?
That's a Wrap!
Live
Variety
Why Use Actualities?
Network Radio Page Format
End-of-Chapter Features
Page Format for Television News
Left versus Right
Readers: No Video
Picture This: Voice Overs
Add a Little "Bite": VO-SOTS
Introducing ... Lead-ins
The Whole Package
Decisions, Decisions ...
Look a Live
The Lowdown on Rundowns
End-of-Chapter Features
Online News
Brief History
Newsrooms Go Online
Defining Internet, Web, and Online
Printcast
Staying Current
Organizing the Story
Translating Broadcast Scripts
Mr. Potato Head
Breaking News
The Internet Newsroom
Style Guide
Overall
Short Story Tease on Index (Primary)
Teases
Story Length
Translating Broadcast Scripts
Punctuation
Quotes
Word Usage
Dates
Time
Dateline
Web-Specific Terms
Headlines and Subheadlines (Subheads)
Captions
Links
Rumor Has It ...
Credibility Gap
The Lesson?
Legitimate Opinion?
End-of-Chapter Features
Sources
A Source by Any Name...
Working to the Beat
News Releases
The Wires
The Futures File
The Competition
The Networks
Newspapers
Local Experts
Police Monitors
Unsolicited Contacts
Disgruntled Employees
Miscellaneous
Be Skeptical
End-of-Chapter Features
Organizing, Interviews, and Leads
Organized .. or Agonized!
Write as You Go
What Do I Need?
Writing TV Standups
Writing Radio Wraps
Organizing Live Shots
Interviews
Interview Content and Wording
Avoiding Bad Questions
P.R.O.B.E.
Troubleshooting an Interview
The Beginning: The Lead
Story Leads
Boomerang Lead
Breaking Lead
Softy Lead
Linking Lead
End-of-Chapter Features
Beyond the Basics
The Point
The Meaning
The Mood
Surprise Endings
A Sense of Suspense
Writing to Video
Writing to Graphics
Writing to Natural Sound
Short Form versus Long Form Stories
Eric's Principles of Good Broadcast Writing
End-of-Chapter Features
Practical Exercises
Crime Report
White House News Release
Corporate News Release
Advocacy Group News
Wire Story
Government Agency News Release
Enterprising a Story
End-of-Chapter Features
Ethics and the Law
Why Be Good?
Whose Ethics, Anyway?
Sneaking Suspicions
The Moral of a Story
The Day Rule
The Fake Hit of Mr. Black
Clear versus Limited Cooperation
The Fallout
The Right Choice?
Plagiarism: Don't Copy This
Equal Time
In All Fairness
Payola: A Bribe by Another Name
That Infamous Media Bias
Don't Get Locked into Preconceived Notions
Don't Fall into the "Good vs. Bad" Trap
Don't Lapse into Reasonable vs. Weirdo
Don't Fall for the Independent Trick
Don't Write the Sound Bite
Don't Lean on the No Comment Crutch
Don't Let Their Lie Be Your Lie
Media Bias: Case In Point
Nothing But the Truth
Defamation
Malice
Libel
Slander
Harm or Injury
Public Figure
The Case of the Forged Documents
The Case of the Eye Surgery Fraud
The Case of Internet Libel
Privacy: Don't Be Cruel
Invasion of Privacy
The Case of the Clinton Conundrum
The Case of the Private Attack
The Case of Arthur Ashe: Forced Admission
Let Your Conscience and Code Be Your Guide
Decoding the Code
CBS News Standards
Breaking the Code
End-of-Chapter Features
Careers
Getting the Experience
Making the Most of Your Internship
Volunteering
Career Choices
The Job Hunt
Do I Need an Agent?
The Climate
Hunting for Jobs Aggressively
Overcoming Discouragement
Accepting Constructive Criticism
Soliciting Feedback
Getting to the Nets
What's It Worth?
Unions
Advice from Professionals in the Field
Job Resources
Job Resources on the Web
Broadcast News Style Guide
Internet News Style Guide
Glossary
Index

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