Common Culture

ISBN-10: 0205171788
ISBN-13: 9780205171781
Edition: 7th 2012
List price: $62.99 Buy it from $57.06
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Book details

List price: $62.99
Edition: 7th
Copyright year: 2012
Publisher: Pearson Education, Limited
Publication date: 7/22/2011
Binding: Paperback
Pages: 592
Size: 6.00" wide x 9.00" long x 1.00" tall
Weight: 2.420

Preface
Reading and Writing About American Popular Culture
What Is Popular Culture?
Why Study Popular Culture?
Active Reading
Strategies for Actively Reading a Text
An Active Reading Casebook: Three Selections About Barbie
Preparing to Read
Reading and Annotating
Barbie's Shoes
Rereading
Reviewing
Reading Pop Cultural Criticism
The Indignation of Barbie
Reading Academic Analysis
�Seen Through Rose-Tinted Glasses:� The Barbie Doll in American Society
Reading Images
Preparing to Read
Reading and Annotating
Rereading
Reviewing
The Writing Process
Prewriting
Freewriting
Clustering
Outlining
Drafting
Thesis and Thesis Statement
Opening Paragraphs
Supporting Paragraphs
Evidence
Conclusions
Distancing
Revising
Revision Checklist
Writing Research on Popular Culture
Modern Language Association Documentation Format
American Psychological Association Documentation Format
Sample Student Essay
Role-Model Barbie: Now and Forever?
Advertising
Approaches to Advertising
The Cult You're In
Advertising's Fifteen Basic Appeals
How Advertising Informs to Our Benefit
The Future of Advertising
Jesus Is a Brand of Jeans
Interview with Mark Crispin Miller, PBS Frontline
The Post Advertising Age
The Brain: Marketing to Your Mind
Television
The Cultural Influences of Television
Society's Storyteller: How TV Creates the Myths by Which We Live
Television Addiction Is No Mere Metaphor
Watching TV Makes You Smarter
Gin, Television, and Social Surplus
Infotainment
Losing Our Religion
Amusing Ourselves to Death with Television News
�Fake� News versus �Real� News as Sources of Political Information: The Daily Show and Postmodern Political Reality
Popular Music
Is Hip-Hop Dead?
5 Things That Killed Hip-Hop, J-Zone
Word: Jay-Z's �Decoded� and the Language of Hip-Hop
The Year Hip-Hop Invented Sex
The Miseducation of Hip-Hop
Music and Contemporary Culture
The Money Note: Can the Record Business Be Saved?
How to Save the Music Business
Sex and Drugs and Rock 'n' Roll: Urban Legends and Popular Music
Technology
Engine of Liberation
The Judgment of Thamus
Computers, the Internet, and You
Breaking Down Borders: How Technology Transforms the Private and Public Realms
The Data-Driven Life
Is Google Making Us Stupid?
Meet Your iBrain
Sports
Sport and Society
The Roar of the Crowd
Life on the Edge
Fixing Kids' Sports
Champion of the World
Football: A Gridiron Case Study
The Boy Who Died of Football
Does Football Have a Future?
The Unbeautiful Game
Movies
Film and American Culture
The Way We Are
Fight Club: A Ritual Cure for the Spiritual Ailment of American Masculinity
From Chick Flicks to Millennial Blockbusters: Spinning Female-Driven Narratives into Franchises
Raising the Dead: Unearthing the Nonliterary Origins of Zombie Cinema
Two Contemporary Filmmakers
A Fine Romance
Freaks, Geeks, and Mensches: Judd Apatow's Comedies of the Mature
Mama's Gun
How Do You Solve a Problem Like Madea?
For Further Reading: A Common Culture Bibliography
Credits
Index by Author and Title
Index by Academic Discipline
Index by Rhetorical Mode

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