Sports Strategist Developing Leaders for a High Performance Industry

ISBN-10: 0199343837
ISBN-13: 9780199343836
Edition: 2015
List price: $29.95
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Description: The sports industry has evolved to become more complex than ever before, and succeeding within it now requires an equally dynamic approach. Teams and leagues of across many sports are facing unprecedented competition in markets worldwide. At the  More...

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Book details

List price: $29.95
Copyright year: 2015
Publisher: Oxford University Press, Incorporated
Publication date: 9/15/2014
Binding: Hardcover
Pages: 296
Size: 6.50" wide x 9.50" long x 1.00" tall
Weight: 1.452
Language: English

The sports industry has evolved to become more complex than ever before, and succeeding within it now requires an equally dynamic approach. Teams and leagues of across many sports are facing unprecedented competition in markets worldwide. At the same time, the cost of doing business is only increasing, and traditional revenue streams are under pressure. Because of this, many widely held beliefs on successful sports management are now outdated; the idea that winning championships is the key to organizational success is misguided. Instead, leaders in the sports industry should focus on maximization in areas they can control.In The Sports Strategist: Developing Leaders for a High Performing Industry, Rein, Shields, and Grossman reveal which areas these are, and present a model for consistent success that relies on controllable factors other than winning. Aspiring and existing leaders in the sports business will learn how to design identities, manage narratives, and maximize new technologies, as well as how to implement business analytics, build public support, and utilize ethics in decision-making. These techniques are vital in creating a sustainably successful sports organization, and will set up a balanced business that is ready to reap the benefits of winning when it does happen, without having to rely on it when it doesn't. In such a high-performance field, the demand for prepared and equipped leaders is great.The Sports Strategist provides the necessary tools and techniques for success in today's dynamic sports industry.

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