Engineering Communication From Principles to Practice

ISBN-10: 0195446925
ISBN-13: 9780195446920
Edition: 2nd 2013
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Book details

List price: $83.95
Edition: 2nd
Copyright year: 2013
Publisher: Oxford University Press
Publication date: 2/12/2013
Binding: Paperback
Pages: 400
Size: 7.00" wide x 9.00" long x 0.50" tall
Weight: 1.562
Language: English

Preface
Principles of Engineering Communication
The Second Edition
To the Student
To the Instructor
Publisher's Preface
Introduction
Setting the Stage for Understanding
Purpose, Genre, and Audience
Finding Purpose
Improvising Genre
Constructing Audience
Strategies for Invention
Developing Credible Argument
Applying Rhetorical Patterns
Modes of Control: Organizing Information for Readability
Guiding the Reader through the Document
Building Effective Introductions
Framing Knowledge
Imposing Visible Structure
Making Transitions
Creating Clarity and Cohesion
Designing Paragraphs
Moving from Known to New
Modifying Matters
Elements of Refined Communication
Generating Flow
Elevating Verbs
Positioning the Verb
Finding the Real Subject
Capitalizing on the Power Position
Engineering Elegance in the Document
Determining Sentence Length
Mastering Sentence Rhythm
Applications
Applying the Principles to Written Communication
Applying the Principles to Visual Communication
Applying the Principles to Oral Communication
Conclusion: From Principles to Practice
Appendices
Core Sentence Components: Clauses
Sentence Types
Action Elements: Verbs and Verbals
Optional Sentence Elements: Modifiers
Joiners
Punctuation
A Brief Primer on Ethics for the Engineer
Fallacies
References
Credits
Index

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