Writing As Craft and Magic

Name: Writing As Craft and Magic
Price: 13.18 USD
Availability: InStock
ISBN: 9780195305777

ISBN-10: 0195305779

ISBN-13: 9780195305777

Edition: 2nd 2006 (Revised)

Authors: Carl Sessions Stepp

List price: $94.99

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Writing as Craft and Magic, Second Edition, outlines a compelling approach to conceiving, reporting, organizing, and writing articles for today's media. The book revolves around the central idea that writers improve most quickly by combining the powers of technique ("craft") with creativity ("magic"). Applying this method to news and feature writing--both print and online--it focuses on leads, organization, transition, clarity, drama, and other elements that drive good writing toward excellence. Aimed at students in upper-level undergraduate writing and reporting courses, Writing as Craft and Magic provides a clear and succinct instructional system--with practical models, a wealth of…

Book details

List price: $94.99
Edition: 2nd
Copyright year: 2006
Publisher: Oxford University Press, Incorporated
Publication date: 9/15/2006
Binding: Paperback
Pages: 272
Size: 9.21" wide x 6.10" long x 0.59" tall
Weight: 0.858
Language: English

Carl Sessions Stepp, University of Maryland, USA



Preface to the Second Edition



Journalism in a Time of Change



Writing as Craft



Writing as Magic



The Three Qualities of Great Journalism



The Very Beginning: Ideas and Reporting



Beginning to Write: Focus and Leads



Managing the Murky Middle



Models and Common Story Types



Mastering the Feature



Writing for Clarity



Writing for Drama



Polishing Your Work



Multimedia Packaging and Presentation



Reaching Higher Levels



Learning with Others