Organic, Inc Natural Foods and How They Grew

Name: Organic, Inc Natural Foods and How They Grew
Price: 5.18 USD
Availability: InStock
ISBN: 9780156032421

ISBN-10: 0156032422

ISBN-13: 9780156032421

Edition: 2006

Authors: Samuel Fromartz

List price: $19.95

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Description:

A juggernaut in an otherwise sluggish industry, organic food has grown at 20 percent a year as products such as ketchup and corn chips vie for shelf space with conventional comestibles. Even Wal-Mart is getting in on this fruitful market, a sure sign that there’s more money coming down the conveyor belt. But what is organic food? Is it really better for you? Where did it come from? And why are so many of us buying it? In Organic, Inc., business writer Samuel Fromartz looks at organic food’s anti-industrial origins, its innovators, and its classic conundrum of free-market triumph—in which the industry ultimately came to risk betraying its founding ideals. A primer on the business of food and…

Book details

List price: $19.95
Copyright year: 2006
Publisher: HarperCollins Publishers
Publication date: 3/5/2007
Binding: Paperback
Pages: 336
Size: 5.31" wide x 8.00" long x 0.76" tall
Weight: 0.638
Language: English

SAMUEL FROMARTZ is a food, environment, and business journalist. A native of Brooklyn, he lives with his wife and daughter in Washington, D.C., where he bakes all his family s bread.



Introduction



Humus Worshippers The Origins of Organic shy;Food



The Organic Method Strawberries in Two shy;Versions



A Local Initiative From Farm to shy;Market



A Spring Mix Growing Organic shy;Salad



Mythic Manufacturing Health, Spirituality, and shy;Breakfast



Backlash The Meaning of Organic



Consuming Organic Why We shy;Buyp237


Acknowledgments


Notes