Design Basics

ISBN-10: 0155083775
ISBN-13: 9780155083776
Edition: 5th 2000
List price: $84.95 Buy it from $5.18
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Book details

List price: $84.95
Edition: 5th
Copyright year: 2000
Publisher: Wadsworth
Publication date: 7/29/1999
Binding: Paperback
Pages: 288
Size: 8.50" wide x 10.75" long x 0.50" tall
Weight: 2.046
Language: English

David A. Lauer is Emeritus Professor of Art at the College of Alameda.

Stephen Pentak received his BA from Union College in New York, and his MFA from Tyler School of Art at Temple University. He is Professor Emeritus of Art, and a past Associate Dean of the College of the Arts at Ohio State University. He has been the recipient of four Ohio Arts Council Fellowships and he has been a visiting resident artist at Delfina Studios in London, and Glasgow School of Art. Pentak's recent solo exhibitions include shows at Kathryn Markel Fine Arts in New York and Susan Street in San Diego. He is co-author of COLOR BASICS as well as DESIGN BASICS. www.stephenpentak.com.

Design Principlesp. 1
Design Processp. 3
Introductionp. 4
Design Definedp. 4
Proceduresp. 6
Steps in the Processp. 6
Thinkingp. 8
Getting Startedp. 8
Form and Contentp. 10
Lookingp. 12
Sources: Naturep. 12
Sources: History and Culturep. 14
Doingp. 16
Unityp. 19
Introductionp. 20
Harmonyp. 20
Visual Unityp. 22
Gestaltp. 24
Ways to Achieve Unityp. 26
Proximityp. 26
Repetitionp. 28
Continuationp. 30
Continuityp. 32
Unity with Varietyp. 34
The Gridp. 34
Varied Repetitionp. 36
Emphasis on Unityp. 38
Emphasis on Varietyp. 40
Chaos and Controlp. 42
Emphasis/Focal Pointp. 45
Introductionp. 46
Ways to Achieve Emphasisp. 48
Emphasis by Contrastp. 48
Emphasis by Isolationp. 50
Emphasis by Placementp. 52
Degree of Emphasisp. 54
Absence of Focal Pointp. 56
Scale/Proportionp. 59
Introductionp. 60
Scale of Artp. 62
Human Scale Referencep. 62
Contextp. 64
Scale within Artp. 66
Internal Proportionsp. 66
Contrast of Scalep. 68
Scale Confusionp. 70
Proportionp. 72
Notions of the Idealp. 72
Balancep. 75
Introductionp. 76
Horizontal and Vertical Placementp. 78
Symmetrical Balancep. 80
Architectural Examplesp. 80
Examples from Various Art Formsp. 82
Asymmetrical Balancep. 84
Introductionp. 84
Balance by Value and Colorp. 86
Balance by Shape and Texturep. 88
Balance by Position and Eye Directionp. 90
Analysis Summaryp. 92
Radial Balancep. 94
Crystallographic Balancep. 96
Allover Patternp. 96
Rhythmp. 99
Introductionp. 100
Rhythm and Motionp. 102
Alternating Rhythmp. 104
Progressive Rhythmp. 106
Rhythmic Sensationsp. 108
Design Elementsp. 111
Linep. 113
Introductionp. 114
Line and Shapep. 116
Types of Linep. 118
Line Directionp. 120
Contour and Gesturep. 122
Line Qualityp. 124
Line as Valuep. 126
Line in Paintingp. 128
Outline of Formsp. 128
Explicit Linep. 130
Lost-and-Found Contourp. 132
Shape/Volumep. 135
Introductionp. 136
Volume/Massp. 138
Naturalism and Distortionp. 140
Naturalism and Idealismp. 142
Abstractionp. 144
Nonobjective Shapesp. 146
Rectilinear and Curvilinearp. 148
Positive/Negative Shapesp. 150
Integrationp. 152
Confusionp. 154
Texturep. 157
Introductionp. 158
Tactile Texturep. 160
Collagep. 162
Visual Texturep. 164
Trompe L'oeilp. 166
Texture and Patternp. 168
Illusion of Spacep. 171
Introductionp. 172
Devices to Show Depthp. 174
Sizep. 174
Overlappingp. 178
Vertical Locationp. 180
Aerial Perspectivep. 182
Linear Perspectivep. 184
One-Point Perspectivep. 186
Two-Point Perspectivep. 188
Multipoint Perspectivep. 190
Amplified Perspectivep. 192
Multiple Perspectivep. 194
Isometric Projectionp. 196
Open Form/Closed Formp. 198
Transparencyp. 200
Equivocal Spacep. 200
Spatial Puzzlesp. 202
Illusion of Motionp. 205
Introductionp. 206
Anticipated Motionp. 208
Ways to Suggest Motionp. 210
Figure Repeatedp. 210
Blurred Outlinesp. 212
Multiple Imagep. 214
Valuep. 217
Introductionp. 128
Value Patternp. 220
Value as Emphasisp. 222
Value and Spacep. 224
Techniquesp. 226
Colorp. 229
Introductionp. 230
Color Characteristicsp. 232
Properties of Colorp. 234
Huep. 234
Valuep. 236
Intensity/Complementary Colorsp. 238
Visual Color Mixingp. 240
Cool/Warm Colorsp. 242
Color as Emphasisp. 244
Color and Balancep. 246
Color and Spacep. 248
Color Schemesp. 250
Monochromatic, Analogous, Complementary, and Triadicp. 250
Color Discord and Vibrating Colorsp. 254
Color Usesp. 256
Local, Optical, Arbitraryp. 256
Emotional Colorp. 258
Color Symbolismp. 260
Color versus Valuep. 262
Glossaryp. 264
Bibliographyp. 267
Photographic Sourcesp. 268
Indexp. 270
Table of Contents provided by Syndetics. All Rights Reserved.

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