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Organic, Inc Natural Foods and How They Grew

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ISBN-10: 0151011303

ISBN-13: 9780151011308

Edition: 2006 (Annotated)

Authors: Samuel Fromartz

List price: $25.00
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Description:

Who would have thought that a natural food supermarket could have been a financial refuge from the dot-com bust? But it had. Sales of organic food had shot up about 20 percent per year since 1990, reaching $11 billion by 2003 . . . Whole Foods managed to sidestep that fray by focusing on, well, people like me. -from the introduction to ORGANIC, INC. Organic food has become a juggernaut in an otherwise sluggish food industry, growing at 20 percent a year as products like organic ketchup and corn chips vie for shelf space with conventional comestibles. But what is organic food? Is it really better for you? Where did it come from, and why are so many of us buying it? Business writer Samuel…    
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Book details

List price: $25.00
Copyright year: 2006
Publisher: Houghton Mifflin Harcourt Publishing Company
Publication date: 4/10/2006
Binding: Hardcover
Pages: 320
Size: 6.25" wide x 9.00" long x 1.00" tall
Weight: 1.232
Language: English

SAMUEL FROMARTZ is a food, environment, and business journalist. A native of Brooklyn, he lives with his wife and daughter in Washington, D.C., where he bakes all his family s bread.

Introduction
Humus Worshippers The Origins of Organic shy;Food
The Organic Method Strawberries in Two shy;Versions
A Local Initiative From Farm to shy;Market
A Spring Mix Growing Organic shy;Salad
Mythic Manufacturing Health, Spirituality, and shy;Breakfast
Backlash The Meaning of Organic
Consuming Organic Why We shy;Buy
Acknowledgments
Notes