Five Faces of Genius Creative Thinking Styles to Succeed at Work

ISBN-10: 0142000353
ISBN-13: 9780142000359
Edition: N/A
List price: $15.00 Buy it from $3.00
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Description: What do Wolfgang Amadeus Mozart, Leonardo da Vinci, and Ray Kroc, the man who created the McDonald's franchise enterprise, have in common? They have all mastered the skills of creative genius-essential tools in today's business climate. Having  More...

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Book details

List price: $15.00
Publisher: Penguin Publishing Group
Publication date: 2/26/2002
Binding: Paperback
Pages: 224
Size: 5.75" wide x 8.50" long x 0.50" tall
Weight: 0.440
Language: English

What do Wolfgang Amadeus Mozart, Leonardo da Vinci, and Ray Kroc, the man who created the McDonald's franchise enterprise, have in common? They have all mastered the skills of creative genius-essential tools in today's business climate. Having researched the lives and techniques of past and present geniuses for this inspiring and provocative new handbook, Annette Moser-Wellman helps workers at all levels build and refine their working styles. These qualities of creativity-drawn from the the realms of art, science, as well as business-make up the five distinct "faces": * Seer-the power to image * Observer-the power to notice details * Alchemist-the power to make connections * Fool-the power to celebrate weakness * Sage-the power to simplify Moser-Wellman shows how we can utilize these creative thinking strategies and flourish in the workplace. "It teaches people about the nature of creativity and how to cultivate it." (Fast Company) "Moser-Wellman has given us five different perspectives from which to creatively tackle business challenges." (Carla J. Paonessa, Managing Partner, Accenture)

Annette Moser-Wellman is the President of FireMark, Inc. a consulting & marketing firm that offers workshops in creative business thinking. Her Seattle-based company has clients across the country including Coca-Cola, Kraft Foods, Starbucks, & Hewlitt Packard.

Finding the Business Genius Within
The Five Faces of Genius
The Seer
The Observer
The Alchemist
The Fool
The Sage
Putting the Five Faces of Genius to Work
Discovering Your Genius Within
Notes
Index

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