Capitalism at the Crossroads Next Generation Business Strategies for a Post-Crisis World

ISBN-10: 0137042329
ISBN-13: 9780137042326
Edition: 3rd 2010 (Revised)
Authors: Stuart L. Hart
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Description: The multiple economic crises of the past two years demonstrate more clearly than ever that the age of "mercenary" capitalism is over: we must finally embark on a new age of sustainable, stakeholder-based capitalism. While enlightened executives and  More...

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Book details

List price: $26.99
Edition: 3rd
Copyright year: 2010
Publisher: Wharton School Publishing
Publication date: 6/15/2010
Binding: Paperback
Pages: 352
Size: 6.00" wide x 9.00" long x 0.75" tall
Weight: 1.210
Language: English

The multiple economic crises of the past two years demonstrate more clearly than ever that the age of "mercenary" capitalism is over: we must finally embark on a new age of sustainable, stakeholder-based capitalism. While enlightened executives and policymakers understand the critical need for change, few have tangible plans for making it happen. Stuart L. Hart, one of the world's leading experts on sustainable capitalism, presents clear roadmaps and strategies for identifying sustainable products and technologies that can drive new growth while also helping to solve today's key social and environmental problems. This edition contains Thoroughly updated case studies and examples Extensive coverage of incubating clean, green technologies at the "base of the pyramid" and "trickling them up" to the top A new Preface demonstrating how recent economic crises stem from unsustainable policies and strategies and what can be done about it New analyses of oil price spikes and the sub-prime crisis through the lens of sustainable capitalism Updates on breakthrough "bottom of the pyramid" initiatives in the U.S. and beyond Drawing on his experience consulting with leading companies and NGOs worldwide, Hart shows how to overcome the pitfalls of traditional 'greening'and 'sustainability'strategies, and recharge innovation, growth, and profitability in your enterprise.

Stuart L. Hart is one of the world's top authorities on the implications of environment and poverty for business.

About the Author
Acknowledgments
Preface: Al Gore, Former Vice President of the United States
Foreword: Fisk Johnson, Chairman and CEO, S. C. Johnson & Son, Inc
Mapping the Terrain
Prologue: Reinventing Capitalism for the Post-Crisis World
The Great Disruption
The Best of Times, The Worst of Times
Environmental Meltdown?
The Demise of Development
Implications for Corporations
The Fork in the Road
From Obligation to Opportunity
The Great Trade-Off Illusion
The Greening Revolution
Shattering the Trade-Off Myth
Breaking Free of Command-and-Control
Beyond Greening
Raging Against the Machine
Smart Mobs Versus Smart Globalization
Becoming Indigenous
The Road Ahead
Overview of the Book
Worlds in Collision
The Three Economies
Collision Course
New Lenses on the Global Market
Developed Markets: Reducing Corporate Footprint
Emerging Markets: Avoiding the Collision
Traditional Markets: Serving Real Needs
The Value Proposition
The Sustainable Value Portfolio
Sustainability Buzzwords
Elements of Shareholder Value
The Buzzword Sort
Connecting the Dots: The Sustainable Value Portfolio
Charting the Sustainable Value Portfolio
The Road to Sustainability
Pursuing the White Space
Beyond Greening
Clean Technology and Creative Destruction
Continuous Improvement Versus Creative Destruction
From Textile Dyes to Biomaterials
Using Carbon Dioxide to Change the World
Developing an Ecomagination
Whole-Systems Thinking
Reinventing the Wheels
Technologies of Liberation
Eating Your Own Lunch
Innovation from the Bottom-Up
On the Horns of a Dilemma
Birth of BoP
The Tip of the Iceberg
Creative Creation
Driving Innovation from the Base of the Pyramid
Connecting the World
Food, Health, and Hope?
Power to the People
The Great Convergence
A New Development Paradigm
Taking the Great Leap
Raising the Base of the Pyramid
BoP Pioneers
It's the Business Model, Stupid
Assessing Sustainability Impact
Village Phones: The Triple Bottom Line
The MNC Advantage
A Common Cause
Becoming Indigenous
Broadening the Corporate Bandwidth
Learning from Ladakh
The Post-Development Challenge
Radical Transactiveness
Fanning Out: Extending the Scope of the Firm
Fanning In: Integrating Diverse and Disconfirming Information
Expanding Our Concept of the Global Economy
From Alien to Native
Developing Native Capability
Next Generation Strategies and Skills
Engage First, Design Second
Coinvent Custom Solutions
Fail Small, Learn Big
Fly Under the Radar
Work with Nontraditional Partners
Build Social, Not Legal, Contracts
Moving Beyond the Multinational Model
Re-Embedding Innovation Strategy
Comparing Apples and Oranges
Toward a Base of the Pyramid Protocol
Learning by Doing
Taking the Initiative on Water
The Three Big Challenges
Leading the Next Great Transformation
Building the Sustainable Global Enterprise
Making It Happen in the Real World
Aligning the Organization
Building the Cathedral
Postscript
Epilogue: Looking Forward
Draining the Swamp
The Next Tsunami
Who Will Be the Twenty-First Century Watchdog?
Index

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