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Strategic Management in Action

ISBN-10: 0136078281
ISBN-13: 9780136078289
Edition: 5th 2010
Authors: Mary A. Coulter
List price: $146.40 Buy it from $3.94
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Description: For undergraduate and graduate courses in Strategic Management. Current theories and practice in an interesting, engaging, and easy-to-read format. Strategic Management in Action presents current strategic management theories and practice in an  More...

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Book details

List price: $146.40
Edition: 5th
Copyright year: 2010
Publisher: Prentice Hall PTR
Publication date: 7/2/2009
Binding: Paperback
Pages: 336
Size: 8.00" wide x 10.00" long x 0.75" tall
Weight: 1.584
Language: English

For undergraduate and graduate courses in Strategic Management. Current theories and practice in an interesting, engaging, and easy-to-read format. Strategic Management in Action presents current strategic management theories and practice in an interesting, engaging, easy-to-read format. Coulter effectively blends both theory and practice throughout the text and provides students with the ideologies, ethical dilemmas, and unique strategies of today's real managers and organizations in action. The fifth edition of Strategic Management in Action continues its commitment to currency and includes new and updated cases and examples featuring well-known companies.

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