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International Business The Challenges of Globalization

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ISBN-10: 0133866246

ISBN-13: 9780133866247

Edition: 8th 2016

Authors: John J. Wild, Kenneth L. Wild, Alverne Ball

List price: $213.32
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NOTE: You are purchasing a standalone product; MyManagementLab does not come packaged with this content. If you would like to purchase both the physical text and MyManagementLab search for ISBN-10: 0133973026/ISBN-13: 9780133866247. That package includes ISBN-10: 0133866246/ISBN-13: 9780133866247 and ISBN-10: 013386703X/ISBN-13: 9780133867039. For courses in International BusinessCultural Understanding in International Business International Business: The Challenges of Globalization is a comprehensive introduction to the difficulties of global entrepreneurship. By employing engaging features and real world examples through a concise and focused text, the Eighth Edition presents a fresh…    
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Book details

List price: $213.32
Edition: 8th
Copyright year: 2016
Publisher: Pearson Education
Publication date: 1/15/2015
Binding: Paperback
Pages: 464
Size: 8.75" wide x 11.00" long x 0.50" tall
Weight: 1.804
Language: English

John J. Wild is Professor of Business and Vilas Research Scholar at The University of Wisconsin at Madison, where he also received his Ph.D. He has received numerous teaching awards at Wisconsin as well as from Michigan State University. He is a frequent speaker at universities and national and international conferences.