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Analysis Without Paralysis 10 Tools to Make Better Strategic Decisions

ISBN-10: 0132361809
ISBN-13: 9780132361804
Edition: 2008
List price: $24.99
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Description: If youre a manager, chances are you need tools to make better decisions: about business strategy, marketing, competition, positioning, product development, and much more. InAhead of the Curve, two renowned experts on business analysis and strategy  More...

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Book details

List price: $24.99
Copyright year: 2008
Publisher: FT Press
Publication date: 6/8/2008
Binding: Hardcover
Pages: 240
Size: 6.25" wide x 9.25" long x 0.75" tall
Weight: 0.946
Language: English

If youre a manager, chances are you need tools to make better decisions: about business strategy, marketing, competition, positioning, product development, and much more. InAhead of the Curve, two renowned experts on business analysis and strategy bring together the proven tools you need to get results. Unlike many other books in the field,Ahead of the Curveis written in plain English: it teaches you precisely what you need to know, without requiring you to master overly complex concepts or mathematics. Craig Fleisher and Babette Bensoussan begin with a practical introduction to the analysis process; then walk you through ten core sets of analysis techniques that every manager can utilize effectively. Coverage includes: classic BCG Growth/Share Portfolio Matrix, Porters "Five Forces" techniques, and SWOT analysis; contemporary approaches to competitor, financial, issue, and value chain analysis; and much more. The book also guides you through analyzing global social and political challenges, including political risk analysis, long-term scenario planning; and emerging macro-environmental ("STEEP/PEST") techniques. For each form of analysis, the authors present clear descriptions, context, rationales, strengths, weaknesses, step-by-step instructions, and case study examples. The result: a book you can rely on to meet your strategic challenges, and address your business challenges, whatever your role, industry, or environment.

Introduction
Business Management and the Role of Analysis
The Increasing Need for Effective Analysis
Concluding Observations
The Analysis Process
What Is Analysis?
Analysis Tools
BCG Growth/Share Portfolio Matrix
Description and Purpose
Strengths
Weaknesses
How to Do It
Competitor Analysis
Description and Purpose
Strengths
Weaknesses
How to Do It
Financial Ratio and Statement Analysis
Description and Purpose
Strengths
Weaknesses
How to Do It
Five Forces Industry Analysis
Description and Purpose
Strengths
Weaknesses
How to Do It
Endnote
Issue Analysis
Description and Purpose
Strengths
Weaknesses
How to Do It
Political Risk Analysis
Description and Purpose
Strengths
Weaknesses
How to Do It
Endnotes
Scenario Analysis
Description and Purpose
Strengths
Weaknesses
How to Do It
Endnote
Macroenvironmental (STEEP/PEST) Analysis
Description and Purpose
Strengths
Weaknesses
How to Do It
SWOT Analysis
Description and Purpose
Strengths
Weaknesses
How to Do It
Value Chain Analysis
Description and Purpose
Strengths
Weaknesses
How to Do It
Index

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