Strategic Management and Business Policy Concepts and Cases

ISBN-10: 013232346X
ISBN-13: 9780132323468
Edition: 11th 2008
List price: $192.00
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Description: For students of Strategic Management and Business Policy.nbsp;This book contains the latest research and examples of well-known and not-so-well known companies dealing with complicated strategic issues.

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Book details

List price: $192.00
Edition: 11th
Copyright year: 2008
Publisher: Prentice Hall PTR
Publication date: 7/17/2007
Binding: Hardcover
Pages: 1064
Size: 8.50" wide x 10.25" long x 1.75" tall
Weight: 4.928
Language: English

For students of Strategic Management and Business Policy.nbsp;This book contains the latest research and examples of well-known and not-so-well known companies dealing with complicated strategic issues.

Introduction to Strategic Management and Business Policy
Basic Concepts in Strategic Management
Corporate Governance
Ethics and Social Responsibility in Strategic Management
Scanning the Environment
Environmental Scanning and Industry Analysis
Internal Scanning: Organizational Analysis
Strategy Formulation
Strategy Formulation: Situation Analysis and Business Strategy
Strategy Formulation: Corporate Strategy
Strategy Formulation: Functional Strategy and Strategic Choice
Strategy Implementation and Control
Strategy Implementation: Organizing for Action
Strategy Implementation: Staffing and Directing
Evaluation and Control
Other Strategic Issues
Strategic Issues in Managing Technology and Innovation
Strategic Issues in Entrepreneurial Ventures and Small Businesses
Strategic Issues in Not-For-Profit Organizations
Introduction to Case Analysis
Suggestions for Case Analysis
Cases in Strategic Management
Corporate Governance, Social Responsibility, and Executive Leadership
The Recalcitrant Director at Byte Products, Inc.: Corporate Legality versus Corporate Responsibility
The Wallace Group
New! Boeing Fires Its CEO
Ethics and Social Responsibility
The Audit
New! Everyone Does It
International Issues in Strategic Management
GlaxoSmithKlines Retaliation Against Cross-Border Sales of Prescription Drugs
Starbucks International Operations
Turkcell: The Only Turk on Wall Street
Guajilote Cooperativo Forestal: Honduras
General Issues in Strategic Management
Information Technology
New! Apple Computer and Steve Jobs (2006): Pixar and Walt Disney Company
New! McAfee 2005: Anti-virus and Anti-spyware
Internet Companies
eBay Inc.
Amazon.com: An E-Commerce Retailer
New! Google: An Internet Search Service Company
AOL Time Warner Inc. A Bad Idea from the Start?
Recreation and Transportation
New! Harley-Davidson, Inc., 2006
JetBlue Airlines Success Story
New! Carnival Corporation plc (2006): 12 Distinct Brands Serving 7 Continents
Mass Merchandising
New! Wal-Mart Stores, Inc.: Under Attack (2006)
New! The Home Depot, Inc. (2006): Executive Leadership
Specialty Retailers
Gap Inc.: A Specialty Apparel Retailer
Tiffany & Co.: A Specialty Fine Jewelry Retailer
Entrepreneurial Ventures
Oprah Winfrey The Story of an Entrepreneur
Inner-City Paint Corporation (Revised)
Manufacturing
New! Hasbro, Inc.
New! The Haier Group: U.S. Expansion
New! Invacare Corporation 2004
The Carey Plant
Beverage/Food
New! Hershey Foods Company: Board of Directors and Stakeholders Conflict Over Sale
Panera Bread Company: Rising Fortunes?
New! Whole Foods Market (2005): Will There Be Enough Organic Food to Satisfy a Growing Demand?
New! Church & Dwight Builds a C

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