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Guide to Graphic Design

ISBN-10: 0132300702
ISBN-13: 9780132300704
Edition: 2014
List price: $170.95 Buy it from $74.61
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Description: Learn to Conceptualize, Create, and Communicate in Graphic Design An exciting first edition,Guide to Graphic Design helpsreaders learn the mechanisms used to convey information, integrate ideas into full concepts, but most importantly, to think like  More...

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Book details

List price: $170.95
Copyright year: 2014
Publisher: Pearson Education, Limited
Publication date: 1/2/2013
Binding: Paperback
Pages: 360
Size: 8.50" wide x 11.25" long x 0.75" tall
Weight: 2.464
Language: English

Learn to Conceptualize, Create, and Communicate in Graphic Design An exciting first edition,Guide to Graphic Design helpsreaders learn the mechanisms used to convey information, integrate ideas into full concepts, but most importantly, to think like a graphic designer.  Scott Santorofocuses on the principle that design is a layered and evolving profession. The text highlights step-by-step design processes and illustrates how to build good work habits. Creations from top design firms and design school programs are presented in each chapter engaging readers through the book.  Designers have contributed short essays on their work style, their studio habits, and their inspirations. Each designer, showing a passion for design and communication, offers a new perspective and approach to possible working methods. MyArtsLab is an integral part of the Santoro, program. Key learning applications include, Closer Look tours, 12 Designer Profile videos andWriting About Art.   A better teaching and learning experienceThe teaching and learning experience with this program helps to:Personalize Learning—  MyArtsLab is an online homework, tutorial, and assessment program. It helps students prepare for class and instructor gauge individual and class performance.Improve Critical Thinking–Exercises throughout the texthelp readers to make decisions and understanding the connection between an idea and its execution.Engage Students–Each chapter presents quick, in-class exercises and longer, more involved projects.Support Instructors–Instructor recourses are available in one convenient location. Figures, videos and teacher support materials create a dynamic, engaging course.0205959229 / 9780205959228 Guide to Graphic Design Plus NEW MyArtsLab with eText -- Access Card PackagePackage consists of:   0132300702 / 9780132300704 Guide to Graphic Design Textbook0205206565 / 9780205206568 NEW MyArtsLab with Pearson eText -- Valuepack Access Card 

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