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Principles of Marketing, Student Value Edition

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ISBN-10: 0132167190

ISBN-13: 9780132167192

Edition: 14th 2012

Authors: Philip Kotler, Gary Armstrong

List price: $167.20
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Book details

List price: $167.20
Edition: 14th
Copyright year: 2012
Publisher: Prentice Hall PTR
Publication date: 1/28/2011
Binding: Looseleaf - sheets only 
Size: 8.25" wide x 10.50" long x 1.00" tall
Weight: 2.838
Language: English