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Selling Today Partnering to Create Value

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ISBN-10: 0132109867

ISBN-13: 9780132109864

Edition: 12th 2012

Authors: Gerald L. Manning, Barry L. Reece, Michael L. Ahearne

List price: $276.60
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For undergraduate Personal Selling courses. Students heading for a career in business will benefit from researched and proven selling techniques. Professional sales skills are becoming increasingly important in today's business world. This text covers up-to-date academic topics and rich application materials, providing students with everything they need to understand and apply selling techniques.
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Book details

List price: $276.60
Edition: 12th
Copyright year: 2012
Publisher: Prentice Hall PTR
Publication date: 2/23/2011
Binding: Paperback
Pages: 544
Size: 8.75" wide x 11.00" long x 0.75" tall
Weight: 2.750
Language: English