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ISBN-10: 0130829161

ISBN-13: 9780130829160

Edition: 6th 2000

Authors: Gary K. Vallen, Jerome J. Vallen

List price: $96.00
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For courses in Hotel Front Office Management. The leader in rooms management education and job-training for over two decades. This text provides exceptionally complete coverage of the hotel's front office and all of the support positions that make it workfrom the global reservation network, to legal concerns, sales and marketing techniques, management issues, room rate formulas, and control and oversight. In a sequence that follows the flow of most guestsreservation, arrival, billing, departure, auditing and accountingthe book treats both the how (e.g., completing a reg. card) and the why (e.g., yield management) while keeping students abreast of the trends currently affecting the industry.
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Book details

List price: $96.00
Edition: 6th
Copyright year: 2000
Publisher: Prentice Hall PTR
Publication date: 6/18/1999
Binding: Hardcover
Pages: 538
Size: 8.50" wide x 10.50" long x 1.25" tall
Weight: 2.684
Language: English

List of Exhibits
Preface
About the Authors
The Hotel Industry
The Traditional Hotel Industry
Scope of the Industry
A Look Back
What Is the Hotel Business?
Traditional Classifications
Size
Class
Type
Plan
Summary
Questions and Problems
Notes
The Modern Hotel Industry
New Product Patterns
Segmentation of the Product Line
New Market Patterns
Marketing to the Individual Guest
Marketing to the Group
New Ownership Patterns
The State of the Industry
Ownership and Financing Alternatives
New Management Patterns
Chains
Management Companies and Management Contracts
Franchises
Summary
Questions and Problems
Notes
The Structure of the Hotel Industry
The Organizational Structure
The General Manager
The Hotel Manager
Structure of the Front Office
What Is the Front Office?
Design of the Front Office
Working Hours of the Front Office
The Building Structure
The Old versus the New
Numbering for Identification
Room Shape and Size
Bed and Bath
Summary
Questions and Problems
Notes
The Reservations Process
Changing Methods for Making Today's Reservations
Global Distribution
The Airline Systems
Seamless Connectivity
Taking the Reservation
Other Electronic Reservations Trends
Automated Revenue Management Systems
The Yield Management Revolution
Automated Yield Management Systems
Summary
Questions and Problems
Notes
Individual and Group Reservations
Components of the Reservation
Information Contained in the Reservation
Confirming the Reservation
Electronic Reservations
Reservation Coding
Convention and Tour Group Business
The Group Rooms Contribution
Categories of Group Business
Convention Reservations
Negotiating Convention Rates
Handling the Tour Group Reservation
Summary
Questions and Problems
Notes
Forecasting Availability and Overbooking
Forecasting Availability
Simple, Unadjusted Room Count
Adjusted Room Count
Overbooking
Reservations as Legal Contracts
Minimizing the Overbooking Problem
Summary
Questions and Problems
Note
Guest Service and Rate Structures
Managing Guest Service
Brief History of Quality Management
Quality Management in Manufacturing
Quality Management in Innkeeping
What Is Quality Management?
The Basic Product
Quality Management Defined
Quality Management Denied
Implementing Guest Service
Measuring Guest Service
Quality Guarantees
Complaints
Summary
Questions and Problems
Notes
The Guest Arrival Process
The Arriving Guest
A Moment of Truth
Guest Registration
Completing the Registration
The Room Selection Process
Establishing Guest Credit
The Rooming Process
Uniformed Services
The Bell Staff
Summary
Questions and Problems
Notes
Setting the Room Rate
Factors in Establishing the Room Rate
Hotel Room Demand
Discounts of Rack Rate
Additional Rate Variations
Time Is Money
Determining the Proper Room Rate
Traditional Rate Calculations
The Impact of Up-selling and Discounting
Summary
Questions and Problems
Notes
The Hotel Revenue Cycle
Billing the Guest Folio
Accounts Receivable
Types of Accounts Receivable
The Folio: The Individual Account Receivable
Understanding Debits and Credits
Posting to Accounts Receivable
Overview of the Billing Procedure
Posting Debits (or Charges) to Accounts Receivable
Posting Credits (or Payments) to Accounts Receivable
Summary
Questions and Problems
Notes
Cash Transactions
Handling Cash Transactions
Cash Paid-outs
Cash Receipts
House Receipts and Expenses
The Cashier's Daily Report
Preparing the Cashier's Report
The Income Audit
Cash and Cash Equivalents
Counterfeit Currency
Check-Cashing Safeguards
Summary
Questions and Problems
Notes
Credit and the City Ledger
The City Ledger
Credit Cards
Other Cards
Other City-Ledger Categories
Managing Credit
Cost-Benefit Decision
The Management Function
Managing Three Specifics
Mechanics of the Entry
Transfers from Guest Folios
Transfers to Guest Folios
City-Ledger Postings without Transfers
Summary
Questions and Problems
Notes
Rooms Management Technology
The Night Audit
The Auditor and the Audit
The Night Auditor
The Audit
The Property Management System
The PMS Equivalent of the Transcript
Reports from the Night Auditor
Summary
Questions and Problems
Notes
Property Management System Interfaces
Integrated Call Accounting Systems
Communications Architecture
History of Hotel Telephone Service
Hotel Options following Deregulation
More Recent Developments
Guest-Room Locking Systems
The Room Key Revolution
Categories of Locking Systems
Other Common Interfaces
Prior to the Interface
Other PMS Interfaces
Guest-Operated Interfaces
Summary
Questions and Prlblems
Notes
Bibliography
Glossary
Index