Writing for Interaction Crafting the Information Experience for Web and Software Apps

ISBN-10: 0123948134

ISBN-13: 9780123948137

Edition: 2013

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Description: The number of users that interface with web apps is in the millions and not only grows everyday by number of individuals but by how many times an individual is using these apps - from paying bills automatically to setting up a storefront to starting a blog. Information experience (IX) design is essential to making these interfaces easy to use and return to for updates and continued contact. This book focuses on the essential role that technical writing plays as well as the layout of the text in these applications creating simple and streamlined application interfaces that don't have users scratching their heads in confusion. The author has broken the book into five distinct sections completely covering the information experience design process. Sections include: Understanding Your Users and Their Information Needs Creating Your IX Strategy to Meet User Needs Designing Your Information Writing the Information Evaluating Your IX Illuminates writing principles and practices for use in interactive design Examples, checklists, and sample processes are used throughout to highlight a practical approach to designing the info experience Gives the complete picture starting with how to use text through to button and input placement in web and software application design

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Book details

Copyright year: 2013
Publisher: Elsevier Science & Technology Books
Publication date: 4/5/2013
Binding: Paperback
Pages: 292
Size: 7.50" wide x 9.25" long x 0.50" tall
Weight: 1.496

Acknowledgments
About the Author
Introduction
Introducing Writing for Interaction
Introducing the Information Experience
Introduction
What Is the Information Experience?
Summary
Design and Development Models and Processes
Introduction
What Are Design and Development Models?
Development Models
Development Model Phases and Information Experience Design
Working as a Team
Using a Team Decision Matrix
Summary
Understanding User Needs
Getting to Know Your Users
Introduction
Understanding Your Users
Identifying Your User Types
Business Applications and Their Users
Consumer Applications and Their Users
Summary
Gathering Data about Your Users
Introduction
Gathering the User Data
Creating User Surveys
Site Visits
Focus Groups
Talking to Customer Support
Gathering Information from the Internet
Analyzing Your Data
Summary
Creating Your Personas
Introduction
Creating the Task List
Categorizing User Tasks
Mapping Tasks and Categories to Target Users
Creating User Scenarios
Creating the Persona Biographies
Summary
Designing Your Information Experience Strategy
Understanding User Reading Patterns
Introduction
How Do Users Interact with Online Text?
What the Research Tells Us
Readability Scales
Summary
Applying Usability Principles to Your Writing
Introduction
Understanding Your Users' Information Needs
Understanding User Attributes
Understanding Information Attributes
Summary
Creating Writing Guidelines
Introduction
What Is a Style Guide
Denning Writing Style Guidelines
Typography Guidelines
Defiling Guidelines for Each Content Type
Summary
Creating Your Information Experience
Designing Your Information Strategy
Introduction
Understanding the Workflow Phases
Creating an Information Experience Strategy
Designing the Implementation Model
Defining Rings of Quality
Putting it All Together
Summary
Writing Text for Interaction
Introduction
The Four A's of Writing
Mapping Information to the User Workflow
Finding the Right Voice
Writing the User Interface Elements
General Text Guidelines
Summary
Writing for Diverse Audiences
Introduction
Writing Accessible Content
Writing for International Audiences
Summary
Evaluation
Evaluating Your Information Experience
Introduction
What Are You Reviewing For?
Planning Your Evaluation Strategy
Evaluation Methods
Summary
Review Check List
Festal Summary
Bibliography
Index
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