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Introduction | |
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Why did we call this book Intersection? | |
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The story behind this book | |
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Design, strategy, and the enterprise | |
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Who Intersection is for | |
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How Intersection is structured | |
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How to use Intersection | |
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Thoughts on Enterprise Design | |
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The Relationship Challenge | |
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Designing enterprises | |
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Humanizing technology | |
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→Information Systems | |
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Case Study _ AEG | |
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Blurring Boundaries | |
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Innovating across domains and disciplines | |
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Connecting the dots | |
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→ Hybrid Thinking | |
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Case Study _ La 27<sup>e</sup> R�gion | |
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The Design-Minded Enterprise | |
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About strategic design | |
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The design competency | |
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→ Design in the enterprise | |
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Design-Led Innovation | |
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Case Study _ Apple | |
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The Enterprise Design Framework | |
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Framework Overview | |
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Big Picture | |
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Identity | |
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→ Branding | |
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Architecture | |
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→ Enterprise Architecture | |
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Experience | |
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→ Experience Design | |
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Designing with Big Picture aspects | |
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Case Study_IKEA | |
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Anatomy | |
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Actors | |
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→ Role Management | |
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Touchpoints | |
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→ Touchpoint Orchestration | |
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Services | |
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→ Service Design | |
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Content | |
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→ Content Strategy | |
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Designing with relationship elements | |
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Case Study _VdA | |
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Frames | |
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Business | |
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→ Business Design | |
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People | |
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→ Human-Centered Design | |
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Function | |
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→ Requirements Engineering | |
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Structure | |
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→ Domain-Driven Design | |
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Designing with frames | |
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Case Study_Jeppesen | |
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Design Space | |
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Communication | |
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→ Communication Design | |
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Information | |
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→ Information Architecture | |
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Interaction | |
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→ Interaction Design | |
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Operation | |
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→ Business Architecture | |
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Organization | |
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→ Organizational Design | |
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Technology | |
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→ Technology Design | |
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Designing the enterprise as a system | |
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Case Study_SAP | |
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Rendering | |
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Signs | |
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→ Media Design | |
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Things | |
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→ Industrial Design | |
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Places | |
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Architecture | |
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Rendering the enterprise across channels | |
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→ Design Management | |
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Case Study _ BBVA | |
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The Enterprise Design Approach | |
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Design Process | |
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1 Prepare | |
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Big Picture | |
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Anatomy | |
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2 Discover | |
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Anatomy | |
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Frames | |
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3 Define | |
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Frames | |
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Design Space | |
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4 Ideate | |
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Design Space | |
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Rendering | |
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5 Validate | |
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Rendering | |
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Frames | |
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6 Implement | |
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Rendering | |
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Anatomy | |
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7 Deliver | |
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Rendering | |
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Big Picture | |
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Case Study _Instagram | |
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Design Program | |
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Strategy | |
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Themes | |
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Practice | |
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Framework | |
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Outlook | |
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The enterprise as a program | |
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The social enterprise | |
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Enterprise-The Next Generation | |
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Index | |
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References | |
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The Team | |
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Acknowledgements | |