Entrepreneurship

ISBN-10: 0078029198
ISBN-13: 9780078029196
Edition: 9th 2013
List price: $187.99 Buy it from $22.85
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Description: The 9th Edition ofEntrepreneurship, by Robert Hisrich, Michael Peters and Dean Shepherdhas been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed  More...

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Book details

List price: $187.99
Edition: 9th
Copyright year: 2013
Publisher: McGraw-Hill Education
Publication date: 11/1/2012
Binding: Hardcover
Pages: 640
Size: 8.25" wide x 10.00" long x 1.00" tall
Weight: 3.058
Language: English

The 9th Edition ofEntrepreneurship, by Robert Hisrich, Michael Peters and Dean Shepherdhas been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of ‘how to’ embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts.The superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today’s entrepreneurial challenges. From Bob Hisrich’s expertise in global entrepreneurship to Mike Peter’s background as a both a real-life entrepreneur and academic to Dean Shepherd’s current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice.

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

Michael Peters is currently marketing department chair and Professor at Boston College. He earned a Ph.D. from the University of Massachusetts at Amherst.

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