Modern Competitive Strategy

Name: Modern Competitive Strategy
Price: 5.7 USD
Availability: InStock
ISBN: 9780073381381

ISBN-10: 0073381381

ISBN-13: 9780073381381

Edition: 3rd 2009

Authors: Gordon Walker

List price: $195.67

30 day, 100% satisfaction guarantee!

Marketplace

3 new & used from $5.70

what's this?

Rush Rewards U
Members Receive:

You have reached 400 XP and carrot coins. That is the daily max!

Description:

Modern Competitive Strategy, 3e, by Gordon Walker, provides a concise, rigorous, and broad synthesis of the theory and empirics of the strategy field. The approach is eclectic, reflecting the diversity of the discipline, drawing on studies in industrial and institutional economics, economic and organizational sociology, mainstream strategy, and finance and marketing when appropriate. Both single business and corporate-level organizations are covered. Ideal for current and budding managers, many short cases, company examples, and practical tools are used to illustrate the concepts. The material is appropriate for either a full semester course or a single module in MBA programs, advanced…

Book details

List price: $195.67
Edition: 3rd
Copyright year: 2009
Publisher: McGraw-Hill Higher Education
Publication date: 12/9/2008
Binding: Paperback
Pages: 352
Size: 7.50" wide x 9.25" long x 0.50" tall
Weight: 1.188
Language: English




What Is Strategy?



Strategic Planning and Decision Making



Competitive Advantage



Industry Analysis



Competing Over Time



Strategy Execution



Vertical Integration and Outsourcing



Partnering



Global Strategy



Modern Competitive Strategy



Managing the Multi-business Firm



Corporate Governance