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Microeconomics and Behavior

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ISBN-10: 007337573X

ISBN-13: 9780073375731

Edition: 7th 2008

Authors: Robert H. Frank

List price: $181.25
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Robert Frank's Microeconomics and Behavior covers the essential topics of microeconomics while exploring the relationship between economics analysis and human behavior. The book's clear narrative appeals to students, and its numerous examples help students develop economic intuition. This book introduces modern topics not often found in intermediate textbooks. Its focus throughout is to develop a student's capacity to "think like an economist."
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Book details

List price: $181.25
Edition: 7th
Copyright year: 2008
Publisher: McGraw-Hill Higher Education
Publication date: 11/13/2007
Binding: Hardcover
Pages: 640
Size: 8.50" wide x 10.75" long x 1.00" tall
Weight: 3.344
Language: English

Microeconomics and Behavior, 7e
Introduction
Thinking Like an Economist
Supply and Demand Appendix: How Do Taxes Affect Equilibrium Prices and Quantities?
The Theory of Consumer Behavior
Rational Consumer Choice Appendix: The Utility Function Approach to the Consumer Budgeting Problem
Individual and Market Demand Appendix: Additional Topics in Demand Theory
Applications of Rational Choice and Demand Theories
The Economics of Information and Choice Under Uncertainty Appendix: Search Theory and the Winner’s Curse
Explaining Tastes: The Importance of Altruism and Other Nonegoistic Behavior
Cognitive Limitations and Consumer Behavior
The Theory of the Firm and Market Structure
Production Appendix: Mathematical Extensions of Production Theory
Costs Appendix: Mathematical Extensions of the Theory of Costs
Perfect Competition
Monopoly
Imperfect Competition: A Game-Theoretic Approach
Factor Markets
Labor Appendix: The Economics of Workplace Safety
Capital Appendix: A More Detailed Look at Exhaustible Resource Allocation
Welfare Economics
Externalities, Property Rights, and the Coase Theorem
Government 18W. General Equilibrium and Market Efficiency (online only)