Entrepreneurship with Online Learning Center access Card

Name: Entrepreneurship with Online Learning Center access Card
Availability: OutOfStock
ISBN: 9780073313733

ISBN-10: 0073313734

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Edition: 7th
Copyright year: 2008
Publisher: McGraw-Hill Higher Education
Binding: Hardcover
Language: English

The Entrepreneurial Perspective
The Nature and Importance of Entrepreneurship
The Entrepreneurial Mind-Set
Entrepreneurial Intentions and Corporate Entrepreneurship
International Entrepreneurship Opportunities
Creating and Starting the Venture
Creativity, the Business Idea, and Opportunity Analysis
Intellectual Property and Other Legal Issues for the Entrepreneur
The Business Plan: Creating and Starting the Venture
The Marketing Plan
The Organizational Plan
The Financial Plan
Financing the New Venture
Sources of Capital
Informal Risk Capital, Venture Capital, and Going Public
Managing, Growing, and Ending the New Venture
Entrepreneurial Strategy: Generating and Exploiting New Entries
Strategies for Growth and Managing the Implications of Growth
Going Global
Accessing Resources for Growth from External Sources
Ending the Venture
Table of Contents provided by Publisher. All Rights Reserved.