Introduction and Overview | |
What Is Strategy and Why Is It Important? | |
Core Concepts and Analytical Tools | |
Analyzing a Company's External Environment | |
Analyzing A Company's Resources and Competitive Position | |
Crafting the Strategy | |
Crafting a Strategy: The Quest for Competitive Advantage | |
Competing in Foreign Markets | |
Diversification: Managing a Set of Businesses | |
Executing the Strategy | |
Building a Capable Organization | |
Managing Internal Operations: Five Strategy-Executing Challenges | |
Corporate Culture and Leadership | |
Cases in Crafting and Executing Strategy | |
Crafting Strategy in Single-Business Companies | |
Whole Foods Market | |
mGames | |
Sears Roebuck | |
WGirl, WBoy Calendars | |
Competition in the Bottled Water Industry | |
Dell Computer in 2003 | |
Green Mountain Coffee Roasters | |
Ocean Spray Cranberries in 2003 | |
Pacific Cataract and Laser Institute | |
Valassis Communications | |
Artemis Images | |
Callaway Golf Company: Sustaining Advantage in a Changing Industry | |
Microsoft's XBox | |
The U.S. Publishing Industry in 2001 (A)¿Industry Dynamics | |
The U. S. Publishing Industry in 2001 (B)¿eBooks and ePublishing | |
Alltrista Corp.'s Entry into the Home Canning Market in Hungary | |
Global Market Opportunity in the Olive Oil Industry: The Case of Baser Food | |
The Earth-Moving Equipment Industry | |
Crafting Strategy in Diversified Companies | |
Smucker's Acquisition of Jif and Crisco | |
Diageo, PLC | |
LVMH's Diversification Strategy in Luxury Goods | |
Cases in Executing Strategy | |
Robin Hood | |
Howard Distribution Company: Turmoil at the Top | |
The Transformation of BP | |
Maple Leaf Foods: Leading Six Sigma Change | |
Kmart: Striving for a Comeback | |
The Portman Ritz Carlton Shanghai: Asia's Best Employer | |
Continental Airlines: Sustaining the Turnaround | |
Southwest Airlines: Culture, Values, and Operating Practices | |
Strategy, Ethics, and Social Responsibility | |
The Collapse of Enron | |
Smithfield Foods: When Growing the Business Damages the Environment | |
Whirlpool Financial Corporation and the Sale of Dish Antennas | |
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