Business A Changing World

Name: Business A Changing World
Price: 40.35 USD
Availability: InStock
ISBN: 9780072469172

ISBN-10: 007246917X

ISBN-13: 9780072469172

Edition: 4th 2003

Authors: O. C. Ferrell, Geoffrey A. Hirt

List price: $49.00

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Description:

Business: A Changing World is the fastest growing introductory business textbook on the market, and for a simple reason. Unlike most brief textbooks on the market, which are trimmed and spliced from much longer works into an approximation of an essentials edition, Ferrell/Hirt/Ferrell is written from the ground up to be brief, lean, and flexible enough to enable you to cover just the topics you want at the level of depth you want, plus it doesn't inherit out-dated examples from a hardback derivative. With market-leading teaching support and the most up to date content available, Business: A Changing World represents the best value available in the brief Introductory Business market. What…

Book details

List price: $49.00
Edition: 4th
Copyright year: 2003
Publisher: McGraw-Hill Companies, The
Binding: Hardcover
Pages: 493
Language: English



Business in a Changing World


The Dynamics of Business and Economics


The Business Plan


Business Ethics and Social Responsibility


The Legal and Regulatory Environment


Business in a Borderless World


Managing Information Technology and E-Business


Starting and Growing a Business


Options for Organizing Business


Small Business, Entrepreneurship, and Franchising


Managing for Quality and Competitiveness


The Nature of Management


Organization, Teamwork, and Communication


Production and Operations Management


Dimensions of Marketing Strat


Money and the Financi