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Loyalty.com Customer Relationship Management in the New Era of Marketing

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ISBN-10: 0071357750

ISBN-13: 9780071357753

Edition: 2000

Authors: Fred Newell

List price: $29.95
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This work outlines what the latest technology shift means for marketers in every field, and how businesses can create and implement the best CRM strategies. It provides customer analysis and relationship building techniques and tools for the Internet.
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Book details

List price: $29.95
Copyright year: 2000
Publisher: McGraw-Hill Trade
Binding: Hardcover
Pages: 325
Size: 6.00" wide x 9.00" long x 1.25" tall
Weight: 1.496
Language: English