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China Casebook

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ISBN-10: 0071237623

ISBN-13: 9780071237628

Edition: 2004

Authors: Vanhonacker

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Description:

The China Casebook contains 20 case studies which span various industries, from services to fast-moving consumer goods. Some of the companies are local Chinese enterprises while others are foreign investment enterprises. Collectively, the issues raised in the cases cover most of the strategic and operational ones companies that operate in China run into. As not all cases are success stories, the comprehensive set highlights the dos and don'ts of operating in China. Besides being an excellent basis for course development, the casebook also provides stimulating reading for all interested in and actually doing business in China.
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Book details

Copyright year: 2004
Publisher: McGraw-Hill Companies, The
Binding: Paperback
Pages: 368
Size: 7.36" wide x 9.33" long x 0.83" tall
Weight: 1.452

The China Casebook
Preface
Acknowledgments
About the Author
Synopsis of the Cases China 2000: An Overview
CRE Beverage Ltd.: South African Breweries' Strategy in China
Hong Kong's Airport Express Train
Beijing Textile Group
Looking into a Mirror or through a Glass? Understanding Cultural Differences in Foreign-funded Enterprises in China
Cyberway Computer Communications Co. Ltd
Fudjian Industrial Securities Company
Hang Cheong Surveyors Ltd
Kodak in China (A)
Kodak in China (B): A Billion for a Billion
Kodak in China (C)
Shanghai Museum
Guangzhou Peugeot Automobile Co. Ltd.: Partnership Breakdown
Roland Berger (Shanghai) International Management Consultants Ltd
Shanghai Automotive Industry Corporation (A)
Shanghai Automotive Industry Corporation (B): Shanghai General Motors
www.Shanghai-ed.com
Shanghai Famous Pops
The Stone Group's Diversification Strategy: Caught between a Rock and a Hard Place
Tony Roma's in Shanghai
Beijing Wangfujing Department Store (Group) Co. Ltd