Field Guide to Strategy A Glossary to Essential Tools and Concepts for Today's Manager

Name: Field Guide to Strategy A Glossary to Essential Tools and Concepts for Today's Manager
Availability: OutOfStock
ISBN: 9780071034364

ISBN-10: 0071034366

ISBN-13: 9780071034364

Edition: N/A

Authors: Harvard Business School Staff

List price: $29.95

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Description:

Like Field Guide to Marketing, this handy book provides a glossary of important strategy terms. Simple, easy-to-access definitions bring down the barriers to understanding all the concepts of strategy, including: agency, cash cow, core competence, economies of scale & scope, game theory, horizontal & vertical integration, MBO, payback period, 7-S, satisfying, value chain, & zero-based budgeting. Along with brief introductory articles about the language of strategy, mergers & acquisitions in the 1980s, the changing role of management consultants, & company boards, as well as descriptions of the world's biggest & most important consulting firms, Field Guide to Strategy contains a number of…

Book details

List price: $29.95
Publisher: McGraw-Hill Companies, The
Binding: Hardcover
Size: 5.50" wide x 8.25" long x 1.00" tall
Weight: 0.836
Language: English