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B2B Exchanges The Killer Application in the Business-to-Business Internet Revolution

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ISBN-10: 0066621089

ISBN-13: 9780066621081

Edition: 2001

Authors: Arthur B. Sculley, W. William A. Woods

List price: $17.00
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Description:

This study analyses the nature of the revolution that is occurring in business-to-business transactions, showing how most corporations will have to re-invent themselves over the next five years to remain competitive in the new economy.
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Book details

List price: $17.00
Copyright year: 2001
Publisher: HarperCollins Publishers
Publication date: 4/10/2001
Binding: Paperback
Pages: 304
Size: 5.25" wide x 8.25" long x 0.75" tall
Weight: 0.484
Language: English

Acknowledgmentsp. vii
Forewordp. ix
Introductionp. xiii
Defining the B2B Market Space
What Are B2B Exchanges?p. 3
On-line, B2B Is Where the Profits Will Bep. 18
Why B2B Exchanges Are Developing on the Internetp. 35
"It's NOT the Technology, Stupid!"p. 53
Anatomy of a B2B Exchange
Membership and Ownership Modelsp. 65
Trading Modelsp. 81
Strategic Partnership Modelsp. 102
Revenue Modelsp. 107
Seven Secrets for Success for B2B Exchanges
Secret 1: Stay Focused--Specialize in a Verticalp. 121
Secret 2: Play to Win--The Need to Dominatep. 131
Secret 3: Maintain Commercial Neutralityp. 144
Secret 4: Ensure Transparency and Integrityp. 154
Secret 5: Add Value by Building a Virtual Communityp. 165
Secret 6: Make the Right Strategic Partnershipsp. 179
Secret 7: Operate as a Virtual Corporationp. 187
The Future of B2B
Entrepreneurs versus Industry Consortiap. 197
Antitrust Issuesp. 202
2B or Not 2B On-Line?p. 209
Selected Company Profilesp. 219
Bibliographyp. 275
Indexp. 279
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