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International Business

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ISBN-10: 0030162130

ISBN-13: 9780030162138

Edition: 4th

Authors: Michael R. Czinkota

List price: $246.00
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Description:

INTERNATIONAL BUSINESS, 7th Edition presents an up-to-date and complete exploration of international business issues and practice. The author's experience as both practitioners and academics brings a balanced and seasoned voice to the text. The text is built upon a strong foundation of theory and includes current examples, cases and insights showing how global businesses apply these concepts. The text examines the role and impact of culture and also includes numerous current world maps, helping learners develop and refine a global perspective.
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Book details

List price: $246.00
Edition: 4th
Publisher: Harcourt College Publishers
Binding: Paperback
Language: English

Prefacep. vii
The Impact of International Businessp. 1
The International Business Imperativep. 2
Culture and International Businessp. 30
National Trade and Investment Policiesp. 61
Politics and Lawsp. 90
Theoretical Foundationsp. 115
The Theory of International Trade and Investmentp. 116
The International Economic Activity of the Nation: The Balance of Paymentsp. 143
The International Business Environmentp. 163
International Financial Marketsp. 164
Economic Integrationp. 193
Market Transitions and Developmentp. 223
International Business Preparation and Market Entryp. 243
International Business Researchp. 244
International Business Entry and Developmentp. 275
Strategic Planning in International Businessp. 304
International Business Strategy and Operationsp. 329
International Marketingp. 330
International Servicesp. 366
International Logistics and Supply-Chain Managementp. 387
Multinational Financial Managementp. 418
International Accounting and Taxationp. 451
International Human Resource Managementp. 474
Organization, Implementation, and Control of International Operationsp. 50
The Futurep. 531
Casesp. 561
Glossaryp. 635
Creditsp. 646
Name Indexp. 647
Subject Indexp. 654
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