Skip to content

Inside Corporate Innovation

Best in textbook rentals since 2012!

ISBN-10: 0029043417

ISBN-13: 9780029043417

Edition: 1988 (Reprint)

Authors: Robert A. Burgelman, Leonard R. Sayles

List price: $18.95
Blue ribbon 30 day, 100% satisfaction guarantee!
what's this?
Rush Rewards U
Members Receive:
Carrot Coin icon
XP icon
You have reached 400 XP and carrot coins. That is the daily max!

Customers also bought

Book details

List price: $18.95
Copyright year: 1988
Publisher: Free Press
Publication date: 8/1/1988
Binding: Paperback
Pages: 240
Size: 6.00" wide x 9.00" long x 0.60" tall
Weight: 0.616
Language: English

Contents
Preface
Acknowledgments
Internal Corporate Venturing
Can Exploratory Research Be Planned?
Transforming Invention into Innovation
Conceiving New Business Opportunities
Transforming Projects into Ventures
Establishing a One-Product Business
From a One-Product to a Multiline Business
The New-Venture Division in the Corporate Context
An Overview of Internal Corporate Venturing
Management Strategies That Improve the Odds
The Role of Corporate Entrepreneurship in Established Firms
A New Organizational Revolution in the Making?
Methodology and Research Design
Notes
Index