| |
| |
| |
| Before You Start | |
| |
| |
| |
| You Gotta Have a Strategy | |
| |
| |
| What "Flavor" Letter Works for You? | |
| |
| |
| The Buddy System | |
| |
| |
| Solo Performance | |
| |
| |
| Pros and Cons | |
| |
| |
| Looking Through the Employer's Eyes | |
| |
| |
| Know Thyself | |
| |
| |
| Making Up Your Mind | |
| |
| |
| The Least You Need to Know | |
| |
| |
| |
| Winning Concepts | |
| |
| |
| Four Rules of the Road for Writing a Dynamite Job | |
| |
| |
| Search Letter | |
| |
| |
| |
| Establish a Connection | |
| |
| |
| Who Do You Know? | |
| |
| |
| |
| Show Personality | |
| |
| |
| Optimizing the Positive | |
| |
| |
| Spinning a Negative Into a Positive | |
| |
| |
| |
| Initiate Action | |
| |
| |
| |
| Make It Quick and Easy to Read | |
| |
| |
| It's All About Sales! | |
| |
| |
| Hmm, This Looks Interesting! | |
| |
| |
| Following the Rules | |
| |
| |
| The Least You Need to Know | |
| |
| |
| |
| Research Smarts | |
| |
| |
| What's the Company Up To? | |
| |
| |
| Who's Who? | |
| |
| |
| Pulling It All Together | |
| |
| |
| Getting to Know You | |
| |
| |
| Making a List and Checking It Twice | |
| |
| |
| Now What? | |
| |
| |
| The Least You Need to Know | |
| |
| |
| |
| Your Resume Booster | |
| |
| |
| |
| The Power of a Cover Letter | |
| |
| |
| The Big Deal About Cover Letters | |
| |
| |
| Get Noticed | |
| |
| |
| The Perfect Resume Marriage | |
| |
| |
| The Start of a Beautiful Relationship | |
| |
| |
| The Winning Personality | |
| |
| |
| Get the Job Done | |
| |
| |
| Carry an Umbrella So It Won't Rain | |
| |
| |
| Cover Your Bases | |
| |
| |
| Going Through Human Resources... or Not | |
| |
| |
| Go Straight to the Top | |
| |
| |
| "cc" You Later | |
| |
| |
| Dear Ms. HR | |
| |
| |
| The Least You Need to Know | |
| |
| |
| |
| Step One--Set the Stage | |
| |
| |
| To the Letterhead | |
| |
| |
| My Name Is | |
| |
| |
| I Don't Live in a P.O. Box | |
| |
| |
| Contact Me | |
| |
| |
| Format Matters | |
| |
| |
| Around the Block Format | |
| |
| |
| Sorta, Kinda, Semiblock Format | |
| |
| |
| What a Deal: The Full Block Format | |
| |
| |
| What Could Be Simpler Than the Simplified Format? | |
| |
| |
| Make an Executive Decision | |
| |
| |
| When and Where | |
| |
| |
| Greetings and Salutations! | |
| |
| |
| The Least You Need to Know | |
| |
| |
| |
| Step Two--Follow My Lead | |
| |
| |
| What's It All About? | |
| |
| |
| A Well Baited Line | |
| |
| |
| Name Dropping | |
| |
| |
| Spring the Big Question | |
| |
| |
| Wake Up Call | |
| |
| |
| Quotable Quotes | |
| |
| |
| Mind Your Manners | |
| |
| |
| For Starters | |
| |
| |
| Write to the Point | |
| |
| |
| The Least You Need to Know | |
| |
| |
| |
| Step Three--The Pitch | |
| |
| |
| What Are You Pitching? | |
| |
| |
| Employer's Wish List | |
| |
| |
| Measuring Up | |
| |
| |
| One Plus One | |
| |
| |
| The Eye Catcher | |
| |
| |
| Bullet Points That Hit the Mark | |
| |
| |
| So, You Want to Be a Columnist? | |
| |
| |
| Make It Snappy | |
| |
| |
| The Least You Need to Know | |
| |
| |
| |
| Step Four--Closing the Sale | |
| |
| |
| Gotta Say "Thank You" | |
| |
| |
| The Closer | |
| |
| |
| Don't Call Me, I'll Call You | |
| |
| |
| Uh Oh, No Phone Number | |
| |
| |
| Finishing Touches | |
| |
| |
| Complimentary Close | |
| |
| |
| What's Your Name Again? | |
| |
| |
| One Last Thing | |
| |
| |
| The Least You Need to Know | |
| |
| |
| |
| Getting the Right Message Into the Right Hands | |
| |
| |
| |
| Sticky Situations | |
| |
| |
| Let's Talk Money... or MayBe Not | |
| |
| |
| Take a Risk | |
| |
| |
| Walking on Golden Eggs | |
| |
| |
| Know Your Stuff | |
| |
| |
| New Beginnings | |
| |
| |
| Closing Your Eyes to Change | |
| |
| |
| Touting Your Career Change News | |
| |
| |
| Speaking of Unemployment | |
| |
| |
| Leaving Home.. for the Second Time | |
| |
| |
| A Woman's Work Is Never Done | |
| |
| |
| Volunteerism Pays Off | |
| |
| |
| It's Not Fair--Age Discrimination | |
| |
| |
| How to Look Younger | |
| |
| |
| Creating an Older Image | |
| |
| |
| Shhh! My Job Search Is a Secret | |
| |
| |
| What Should be Missing from Your Missive | |
| |
| |
| Don't Play It Again, Sam | |
| |
| |
| In Reference to References | |
| |
| |
| Hey Boss, Mind Your Own Business | |
| |
| |
| The Least You Need to Know | |
| |
| |
| |
| Wrap It Up | |
| |
| |
| Top Ten Checklist | |
| |
| |
| Hot Off the Press | |
| |
| |
| The Nuts and Bolts of Typing This Thing | |
| |
| |
| Print, Points, and Other Particulars | |
| |
| |
| Looking Classy on Paper | |
| |
| |
| Signing Your Life Away | |
| |
| |
| A Word About Resumes | |
| |
| |
| Envelope Stuffer Alert! | |
| |
| |
| Just-In-Time Delivery | |
| |
| |
| Doing the Snail Mail Crawl | |
| |
| |
| Pony Express | |
| |
| |
| Your Job Is Just a Fax Away | |
| |
| |
| E-mail: High Speed Communication | |
| |
| |
| Dear Boss, Internally Yours | |
| |
| |
| The Least You Need to Know | |
| |
| |
| |
| Recycling Your Cover Letter | |
| |
| |
| Wow, That Was a lot of Work the First Time Around | |
| |
| |
| Sizing Up the Response--Good and Bad | |
| |
| |
| What Worked? | |
| |
| |
| What Didn't Work? | |
| |
| |
| Scoring More Hot Leads | |
| |
| |
| A Friend to Lean On | |
| |
| |
| Companies to Die For | |
| |
| |
| Lists and Lists of Jobs | |
| |
| |
| Jump On-line--Jump on the Job | |
| |
| |
| Getting Help From the Pros | |
| |
| |
| Keeping Up on the News | |
| |
| |
| Now That You're Research Expert | |
| |
| |
| Remodeling a Good Thing | |
| |
| |
| A Few Tweaks Here and There | |
| |
| |
| Ready to Go | |
| |
| |
| The Least You Need to Know | |
| |
| |
| |
| Other Hardworking Letters | |
| |
| |
| |
| Announcing, Announcing: Broadcast Letters | |
| |
| |
| What Is a Broadcast Letter, Anyway? | |
| |
| |
| A Sales Letter About Your Future | |
| |
| |
| No Long Paragraphs! | |
| |
| |
| Straight Shooting: Bullet Statements | |
| |
| |
| |
| Down to Basics | |
| |
| |
| To Someone Special | |
| |
| |
| A Group Announcement | |
| |
| |
| |
| Follow the Leader | |
| |
| |
| |
| Body Building | |
| |
| |
| Achievements Extraordinaire | |
| |
| |
| Make Waves with Dynamite Achievement Statements | |
| |
| |
| Brain-ticklers | |
| |
| |
| |
| Closing the Deal | |
| |
| |
| The Ball's in Your Court | |
| |
| |
| Pretty Please? | |
| |
| |
| Three, Two, One--Broadcast! | |
| |
| |
| One-on-One | |
| |
| |
| Hear Ye! Hear Ye! | |
| |
| |
| The Least You Need to Know | |
| |
| |
| |
| Sending an SOS | |
| |
| |
| I Need a Letter to Ask Someone Out to Lunch? | |
| |
| |
| What the Heck Is an Informational Interview? | |
| |
| |
| An Interview That Works | |
| |
| |
| Who on Earth Can Help Me? | |
| |
| |
| Learning the Ropes | |
| |
| |
| A Few Questions, Please | |
| |
| |
| A Written Invitation | |
| |
| |
| Good Follow-Up Builds Bridges | |
| |
| |
| The Least You Need to Know | |
| |
| |
| |
| Thank You Very Much | |
| |
| |
| A Round of Applause for the Job Interview | |
| |
| |
| Here's to a Good Meeting | |
| |
| |
| The Not-So-Good Interview | |
| |
| |
| The Nitty Gritty | |
| |
| |
| Muchas Gracias for Giving Me the Job! | |
| |
| |
| Thanks a Lot for the Rejection | |
| |
| |
| It's Not Over 'til | |
| |
| |
| I Appreciate Your Advice | |
| |
| |
| The Good News Letter | |
| |
| |
| The Least You Need to Know | |
| |
| |
| |
| The ABSc of Good Writing Technique | |
| |
| |
| |
| Good Technique Helps | |
| |
| |
| The Point of Punctuation | |
| |
| |
| The Meaning Behind It All | |
| |
| |
| |
| Periods | |
| |
| |
| |
| Question Marks | |
| |
| |
| |
| Exclamation Marks | |
| |
| |
| |
| Commas | |
| |
| |
| |
| Semicolons | |
| |
| |
| |
| Colons | |
| |
| |
| |
| Quotation Marks | |
| |
| |
| |
| Apostrophes | |
| |
| |
| Capitalizing on Letters | |
| |
| |
| Getting Possessive | |
| |
| |
| Resources That Can Save Your Life... or at Least Your Career | |
| |
| |
| The Least You Need to Know | |
| |
| |
| |
| Style Is Everything | |
| |
| |
| You Gotta Love My Personality | |
| |
| |
| Stilted Language Spells Boredom | |
| |
| |
| Writing Between the Lines | |
| |
| |
| Be Yourself | |
| |
| |
| Confidence--The Winning Ticket | |
| |
| |
| Sincerity Shines Through | |
| |
| |
| Warning--Sentence Construction Ahead | |
| |
| |
| Don't Let Run-On Sentences Run the Show | |
| |
| |
| Hanging by a Dangling Phrase | |
| |
| |
| Anyone Find a Misplaced Modifier? | |
| |
| |
| Using Your Most Active, Passive, and Persuasive Voices | |
| |
| |
| Be Dynamic! | |
| |
| |
| Tricky Words and Phrases | |
| |
| |
| The Least You Need to Know | |
| |
| |
| |
| Breaking Through Writer's Block | |
| |
| |
| |
| A Stretch of the Imagination | |
| |
| |
| Testing Limits | |
| |
| |
| Sharpening Your Tools | |
| |
| |
| Tell It Like It Is | |
| |
| |
| Blurt It Out | |
| |
| |
| Polished Rendition | |
| |
| |
| Go Wild | |
| |
| |
| Tightened Up | |
| |
| |
| |
| Dear Aunt Louis | |
| |
| |
| Now You're Talking | |
| |
| |
| In Aunt Louise We Trust | |
| |
| |
| |
| Third Person Scripting | |
| |
| |
| From the Boss | |
| |
| |
| Blowing My Own Horn | |
| |
| |
| The Least You Need to Know | |
| |
| |
| Appendix | |
| |
| |
| Index | |