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Art of Public Speaking with Connect Lucas

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ISBN-10: 0077306295

ISBN-13: 9780077306298

Edition: 10th 2009

Authors: Stephen E. Lucas

List price: $170.00
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Description:

By far the leading speech textbook of our time, The Art of Public Speaking has defined the art of being the best for more than 10 million students and instructors. Whether a novice or an experienced speaker, every student will learn how to be a better public speaker through Lucas' clear explanations of classical and contemporary theory and thorough coverage of practical applications. The new edition offers an innovative new digital experience--Connect Lucas. Bridging the printed page and the spoken word, this revolutionary Web site will allow students and instructors to access a complete media and research library, study and speech preparation tools, and a fully integrated media-rich…    
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Book details

List price: $170.00
Edition: 10th
Copyright year: 2009
Publisher: McGraw-Hill Companies, The
Publication date: 11/3/2008
Binding: Paperback
Pages: 480
Size: 7.50" wide x 9.50" long x 0.50" tall
Weight: 1.892
Language: English

ABOUT THE AUTHORStephen E. Lucas is Professor of Communication Arts and Evjue-Bascom Professor in the Humanities at the University of Wisconsin-Madison, where he has taught since 1972. He received his bachelor's degree from the University of California, Santa Barbara, and his master's and doctorate degrees from Penn State University.Professor Lucas has been recognized for his work as both a scholar and a teacher. His first book, Portents of Rebellion: Rhetoric and Revolution in Philadelphia, 1765-1776, received the Golden Anniversary Award of the National Communication Association in 1977 and was nominated for a Pulitzer Prize. His major articles include "The Schism in Rhetorical…    

Speaking and Listening
Speaking in Public
Ethics and Public Speaking
Listening Appendix: Giving Your First Speech
Speech Preparation: Getting Started
Selecting a Topic and Purpose
Analyzing the Audience
Gathering Materials
Supporting Your Ideas
Speech Preparation: Organizing & Outlining
Organizing the Body of the Speech
Beginning and Ending the Speech
Outlining the Speech
Presenting the Speech
Using Language
Delivery
Visual Aids Appendix: Using PowerPoint
Varieties of Public Speaking
Speaking to Inform
Speaking to Persuade
Methods of Persuasion
Speaking on Special Occasions
Speaking in Small Groups
Appendix: Speeches for Analysis and Discussion