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Basic Marketing: A Global-Managerial Approach : Applications in Basic Marketing : Clippings from the Popular Business Press 1998-1999

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ISBN-10: 0070135584

ISBN-13: 9780070135581

Edition: 1996

Authors: William D. Perreault, E. Jerome McCarthy

List price: $128.70
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Book details

List price: $128.70
Copyright year: 1996
Publisher: McGraw-Hill College
Binding: Cloth Text 
Size: 8.25" wide x 10.25" long x 1.75" tall
Weight: 4.686
Language: English